Before the internet and at the dawn of the personal video camera era in the 1990s a group of friends from north eastern Wisconsin would find a common bond in BMX freestyle that would take them around the world and back again. This misfit band of brothers would document their skills on bikes antics and personalities on videotape for all the world to see.
- Spanning over a decade their series of original videos would become to many the definitive guide of how the BMX lifestyle should be lived. To its fullest all the way to eleven.
- Four mysterious letters known simply as BACO would ultimately influence a generation of 20 inch bike riders and beyond.
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Since first opening our doors back in 2006 4Down Distribution has become a staple name in UK BMX, bringing rider owned and rider run BMX brands to the UK. Our brands include S&M Bikes, FITBIKECO, United Bike Co, Animal Bikes, Bicycle Union, Etnies, Relic, Terrible One, MarieJade Crew, Doomed Brand, Pro-Tec and DIG.
From our line of Complete BMX Bikes from FITBIKECO and United Bike Co to our range of BMX Parts and Softgoods we strive to only supply the highest quality of product and service to our customers.