Mattel Creations Mark Ryden x BEE BARBIE HJN30 SOLD OUT!
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Bee Barbie is everything you’d expect — and plenty of things you wouldn’t — from a doll with this name. Wispy, ethereal wings complement the fuzzy full-length bumblebee-striped faux-fur dress. This visionary outfit is capped by a bolt of yellow that acts as a hood / hair. Goth-inspired makeup lends a moody air to this buzz-worthy pollinator of empowerment.
POP SURREALISM
MEETS ITS MUSE
Enigmatic, wonderous, and magical are descriptions given to Pop Surrealist superstar Mark Ryden's artwork. Widely credited with ushering in a new genre of painting, Ryden has captivated the art world by merging contemporary cultural references with the spirit of 20th century surrealism. We jumped at the opportunity to bring together the imagination of this master artist and our beloved trailblazer, Barbie.
The collaboration pushes the limits of the anything-is-possible factor. We're excited to launch this collection of remarkable dolls and accessories, in addition to a pop-up exhibit featuring Ryden’s artwork.
After a digital sculpture was created and refined, it made the journey to wax mold. Each wax mold
was manually
cleaned, sanded, and prepped. Then they were sprayed with silver to conduct electricity. The
pieces were then
placed in an electroplating tank where a metal mold was made; this became the basis for a
rotocast. Doll heads
, animals, and other pieces were all created in this way. From there, doll geometry was designed around
articulating limbs and pieces.
This process started the transformation, and additional Mattel artists worked to explore color
swatches for hand
-painted skin tones and faces. Hair rooting, the process for developing all the different hairstyles for
Barbie,
required its own unique application across each doll. Staying true to Ryden’s bespoke artwork
frames and
presentation style, the packaging for each doll is a work of art. Integrating the storytelling in the
paintings, doll
design, and graphics, the packaging details abound. These include embossed logos, metallic foils,
and bold
colors, which carry the graphics across the bottom of the boxes. Laser-precise blister packaging
fits the shape of
each doll (hello, custom hair), making the entire set worthy of any art collector and/or toy collector’s
display.