Measures 8-11/32" X 11-1/32", 128 pp plus covers, b&w & two-toned photos & illustrations, Volume 99, Number 5 (September 1954), published by McCall Corp. (NY).
Group 6-000
There is a 7/8" tear at the front mid-lower right edge, plus another 7/8" tear at the front mid-upper right edge, plus moisture stains & damage at the lower page edges throughout the magazine -- otherwise average "well-read" condition for a "pulp" magazine of nearly 70 years, with wear & chipping to edges & corners, plus scratches, folds (including page corner fold-downs), indentations, rub-wear, browning pages, soiling, foxing, etc -- overall condition Good Minus
BLUEBOOK had been amongst the first of the "pulp" magazines to have been published (starting in 1905), and over the years has attracted the talents of such well-known authors as EDGAR RICE BURROUGHS; ZANE GREY; H. RIDER HAGGARD; CLARENCE E. MULFORD; SAX ROHMER; ROBERT HEINLEIN ; MacKINLAY KANTOR; THEODORE PRATT; LUKE SHORT; GEORGE SIMENON -- and the list just goes on. By 1952, however, the writing was on the wall for the "pulps"; and BLUEBOOK began expanding beyond their "pulp" base, attempting to attract audiences that gravitated more towards the "slicks," such as THE SATURDAY EVENING POST, COLLIERS, THE AMERICAN MERCURY and so on; but this lasted only until 1956. By 1960, BLUEBOOK had become exclusively another of the "men's adventure magazines," until its demise in 1975. But here's a great example of BLUEBOOK's experimentation as a 1950's "slick" magazine:
Contents:
Front Cover -- illustrated by GEORGE KANELOUS
Politics Is People -- written by ROBERT BENDINER
Wind Over Washington (from the Congressional Record)
Pro And Con (Letters from readers)
Editor's Note -- written by ANDRE FONTAINE
Read All About It: Insects -- written by JOHN T. DUNLAVY & JOHN J. RYAN, illustrator unattributed
Fire! -- written by HENRY L. BUNSTEIN
The Triple Jet Ace With Red-Rimmed Eyes -- written by GEORGE LEONARD, illustrated by MILLER POPE
Fantastic Ballast -- written by JOSEPH HARRINGTON
How Good Is Your Health Insurance? -- written by LAWRENCE GALTON
Baseball Quiz -- written by TOM DOWLING Jr. -- illustrator unattributed
The Third Strike -- written by WILLIAM R. COX, illustrated by DAVE STONE (?)
Hangover -- written by JIM BISHOP , illustrated by RICHARD HESS
Human Mail -- written by HARTLEY MOORE
How To Tell What's Wrong -- written by JOE H. WHERRY -- illustrator unattributed
A Time For Whiskey -- written by VICTOR H. JOHNSON, illustrated by JOE KRUSH
The People Move In On The Schools -- written by ARTHUR D. MORSE
Fretting Bull -- written by R. G. BERRY, illustrated by ROBERT GREENHALGH
Medical Report -- written by LAWRENCE GALTON
Cold To Warm In 3 Weekends -- written by CARL DREHER
The Do-It-Yourself Garage -- written by HAROLD HELFER -- illustrator unattributed
How Did This Happen To Me? -- written by RALPH W. STONE, illustrated by "IR"
Twist Of Fate: Coty -- by WEBB GARRISON, illustrated by "E"
Angler's Almanac: Muskellunge -- written by ROBERT C. McCORMICK
The Guy Who Remembered Ahead -- written by MACK REYNOLDS, illustrated by TRACY SUGARMAN
Man Around The House -- written by JOHN SHARNIK
Death Rides The Dondrino -- written by ROE RICHMOND, illustrated by ED YEBELL
What Would You Do? (Contest based on moral dilemma in the movie "BROKEN LANCE") -- written by PAUL FARON
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