Explore the world of language and media with this captivating book titled "From Cliche to Archetype" by Wilfred Watson and Marshall McLuhan. Published in 1970 by Viking, this hardcover book is a great addition to any bookworm's collection.

Embark on a journey of discovery as you delve into the sociological aspects of language and media. The book covers a range of topics including language and media, and is written in English. Get your hands on this masterpiece and enjoy a fascinating read that will keep you glued to the pages until the very end.

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