What it does: The formula stays put through everything (yes, everything) you do. When you use the liner to fill in your lips completely, it primes them for lipstick or gloss, grabbing onto color to help it last. Its creamy formula never feels dry or cakey thanks to added vitamin E, jojoba oil and cottonseed oil that nourish your lips every time you apply. Shade-matched barrels make it easy to find the exact color you need, no matter how crammed your bag is.

Pro tip: For ultra-long wear, fill in your lips completely with a clear shade to prime lips and prevent feathering. Then, to intensify color and provide even longer wear, apply the pencil in a shade that matches your favorite lip color. Follow with a lipstick.