New Book
In this brisk, engaging chronicle of one of the most stunning success stories in American business history, Adam Cohen takes us inside eBay the corporation--where all the important players, including eBay's founder Pierre Omidyar and CEO Meg Whitman, demystify their roles and tell the story straight--as well as inside the community of eBay's passionate users, who buy and sell everything from antique pickle jars and record albums to Ford trucks and $40,000 computer servers. His book reveals the many surprising ways in which eBay's "virtual marketplace" has indelibly changed not only the face of American business but the American cultural landscape.
- The perfect book for anyone who wants to get a handle on what works in the Internet economy.
- eBay is the single most visited commercial site on the Internet, with 1,664,000 visitors daily and 20 million registered users. More than 75,000 Americans make their living by trading on eBay.
332 Pages
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PRODUCT CODE: B1596
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