ABOUT THE BRAND :
Italian label Kiton (pronounced KEY-TON) is regarded as one of the best tailoring brands in the world, known globally for its luxurious, handmade
suits. The label was established in 1956 by Neapolitan textile merchant Ciro Paone under the name CiPa, which combined the founder's initials.the
clothes speak for themselves: impeccable tailoring and meticulous attention given to detail. To put it simply, when it comes down to the quality of
material and craftsmanship, there is no better suit than a Kiton suit.Kiton suits aren't new, but the Neapolitan tailoring label exists in a rarified
space for the best handmade clothing and accessories
The name Kiton is synonymous with luxury, but it's first and foremost about quality. This has little to do with ostentation, but is something that
perceptive, in-the-know people notice. It's the opposite of flamboyance and pretension, which in the age of Instagram, are the qualities that drive
so much of the mainstream apparel industry today. We love Kiton's values, such as obsession, family spirit, and respect for the city of Naples. What
makes Neapolitan style so distinctive?
Naples has a tradition of tailoring whose origins go back centuries and can be traced back to 1351, the year when the Confraternity of Tailors was
founded. During the splendor of the Kingdom of the Two Sicilies, Naples was a magnificent capital, the European hub of fashion and clothing together
with London and Paris. It was in the fifteenth century that the first wool and silk factories flourished in Naples, encouraging the development of a
school of Neapolitan tailoring.By about 1600, 607 Neapolitan tailors were registered in the Confraternity of Tailors. After a brief period of decline,
due to the difference between clean, linear European fashions which clashed with the sumptuous tastes of Naples, Neapolitan tailoring succeeded in
reinventing itself through exceptional manual skills and the refinement of the fabrics, until it attained the excellence which is now acknowledged
worldwide.The development of the art of tailoring was also encouraged by special climatic factors which led to the need to have a jacket that was
light and comfortable to wear.