MARNI BAG SHOPPING TOTE TRUNK BUCKET BAG HANDBAG HANDBAG WEEKENDER Model: Shoppers " - Manufacturer no: ZMPN03Q03 LA553 This item was available only in top stores worldwide .It was sold out in short time and spotted by several celebrities worldwide This is your chance to still get this item as brand new. Since it is no longer in production and has been produced in a small quantity, it is extremely popular, wanted with a high after market collectors item value. Free express shipping We offer Ups express international shipping on every order to ensure your pieces arrive quickly and safely.Daily delivery when the payment arrives before 12.00 .If you like what you see, please click here and browse my shop to find more items you may love and save my shop to be informed about special sales, new arrivals and campaigns. Contact seller We're always here for you Questions, concerns, issues? Contact us: Secure shopping Your purchases are protected by encrypted security systems that keep your personal data and payment information safe and secure. History of MARNI - Italian menswear is probably best described as a tale of extremes. On the one hand there's classic Italian tailoring—with its double-breasted suits, spread collars, double-monk dress shoes and knit ties. On the other, there's maximalist contemporary menswear—the silk Versace shirts, all-over Fendi logo prints, garish Dolce & Gabbana garments and the fantastic Alessandro Michele-designed Gucci. It is more e Extravagant than elegant. And, then there's the contemporary Italian brands' proclivity for controversy.Furthering the tale of extremes is the fact that Italian menswear tends to have its moments—consider Gucci's sexy success during the Tom Ford years, followed by a relatively barren period before becoming a star brand again under Alessandro Michele. Italian menswear is, in turn, the driving force of the industry—and the laggard. And then there's Marni - Marni is an Italian house in name only, really. The brand's aesthetic is neither similar to its maximalist contemporaries, nor a throwback to classic Italian tailoring. The brand wasn't even founded by an Italian, with Consuelo Castiglioni hailing from Switzerland—though she did have ties to Milanese fashion through marriage. Marni is, quite simply, an oddity of Italian fashion, existing largely independent of what everybody else is doing in Milan. But it's also a brand that garners both respect and curiosity—often in equal measure. It's a brand that has enjoyed steady growth over the years, but is still relatively small. It has a cult-like following, but lacks the name-brand recognition of its Italian peers.So how did Marni do it over the last 26-plus years? How has the brand cultivated such a distinct aesthetic—one often described as “intellectual,” with the unspoken suggestion that that label positions it as diametrically opposed to what we've come to expect from the brand's peers.Perhaps the most important element of Marni's steady rise has been just that—a steady approach. Since its launch in 1994, Marni has exhibited a quality that may seem antiquated within fashion: Patience. While the brand has always pursued growth, it has been done so in a way that is controlled and calculated. Footwear was added in 1998. The brand's first store opened in 2000—in London, rather than in Milan. And it was only as part of the Spring 2002 offering that Castiglioni debuted a menswear collection.But all of those ends have since paid dividends in the long run. The brand now counts some 300 retail doors, with the focus placed on expanding in key markets—particularly in Asia—rather than on cannibalizing sales in the same cities over and over. The menswear business has been a focus of Marni's in the 2010s and the brand's new holding company, Only The Brave (which also controls Diesel and Maison Margiela), is placing renewed emphasis on growing the men's business in the coming years.Perhaps the best example of Marni's approach to growth—deliberately seeking it out, but with an eye towards the long game—has been the company's online strategy. Marni was one of the first luxury brands to enter e-commerce space, in the mid-2000s. It quickly established itself as a leader in the field, reaping early rewards while other brands were eschewing the dot-com retail boom. But it also allowed Marni to interact with a particularly savvy segment of the luxury market, those who were already shopping online—and one that represents the essence of the Marni customer.Marni has consistently sought to pursue new opportunities not because they're trendy, but because they make good business sense. The brand hasn't rushed into much—if anything—over the last 26-plus years and both Castiglioni and current creativity director Francesco Risso have shown a knack for designs that are unique and timely, but ultimately timeless. Commitment to the Marni brand, rather than to immediate profits—and, thus, to the Marni aesthetic rather than to trends—is a major part of what has made the brand. Historically, it's worth noting that Marni's founder, Consuelo Castiglioni, had a connection to the Italian fur business through her husband Gianni Castiglioni. While Marni (as a brand) broke away from that original business roughly five years after it was founded, it's important to note; Marni may not be focused on fur today, but it's an early marker of the brand's history with tactile fabrics.It stands to reason that Marni put great effort into opening an important string of retail outposts to showcase its inventive use of textiles—after all, there's nothing quite like touching a heavy wool coat, or a delicately light cotton shirt. But what truly sets Marni's varied use of fabrics apart is that the brand uses them to create depth, patterns, form and contrast in a decidedly non-tactile way.Historically, it's worth noting that Marni's founder, Consuelo Castiglioni, had a connection to the Italian fur business through her husband Gianni Castiglioni. While Marni (as a brand) broke away from that original business roughly five years after it was founded, it's important to note; Marni may not be focused on fur today, but it's an early marker of the brand's history with tactile fabrics. It stands to reason that Marni put great effort into opening an important string of retail outposts to showcase its inventive use of textiles—after all, there's n Something quite like touching a heavy wool coat, or a delicately light cotton shirt. But what truly sets Marni's varied use of fabrics apart is that the brand uses them to create depth, patterns, form and contrast in a decidedly non-tactile way.Instead, unique fabrics—and a unique mix of them—are used to create a specific look. Absurdly light cottons used in shirting make the pieces look billowy and almost weightless, while heavy wools used for winter coats add some texture and gravitas to the draping silhouettes. Marni's choice of fabrics adds value to each garment, contributing to the fit, feel and look of pieces. Each decision is a considered one. But equally important to the Marni aesthetic is how the design team mixes and matches textiles of different weights—canvas and pique knit can co-exist in the Marni universe. This is especially true in womenswear, where the brand has excelled at creating what amounts to mesmerizing juxtaposition. In menswear, Marni has struggled to recreate the same magic and to get the most of out men's comparatively timid layering. That being said, the inaugural Spring 2002 featured more than just simple cotton and the brand has come into its own in recent seasons as far as extending its mastery of fabrics to menswear. While much Italian menswear has traditionally played with sleeker designs, strong shoulders or plunging necklines, Marni has instead opted for what's best described as the antithesis of sexy. Under both Castiglioni and Risso, Marni has been home to reserved silhouettes. The footwear has long been a bit clunkier, the shirts a little longer and the pants a little wider and flared.Some may have assumed that Marni was but another label to hop onto the relaxed tailoring bandwagon with Spring 2019 and Fall 2019 shows that were widely acclaimed—and filled with the types of silhouettes that were making waves at Louis Vuitton and elsewhere. But Marni has been doing it for years. With aplomb, to boot.Most interesting is that the Marni silhouette is not entirely different across menswear and womenswear. Both make liberal use of the fabrics at hand, offering longer or wider cuts than other brands. While unspoken, the message seems to be that clothes are not necessarily meant to highlight the body, but rather the individual wearing them. One could even argue that the reason Marni is touted as an “intellectual” or “thinking person's” brand is because of that clothes won't look better or worse depending on one's build—but instead depending on one's ability to master layering, color palettes and... Well, conversation. Marni's slouchy silhouettes have put the onus on the wearer to stand out and on the design team to make waves by doing more than just baring skin. |