Further Details

Title: High-Profit Selling
Condition: New
Subtitle: Win the Sale Without Compromising on Price
Author: Mark Hunter, CSP
Format: Paperback
ISBN-10: 0814420095
EAN: 9780814420096
ISBN: 9780814420096
Publisher: Amacom
Genre: Business & Finance
Release Date: 13/04/2018
Description:

This book teaches salespeople to rethink their approach to sales goals--so they not only sell a greater quantity but sell with the bottom line in mind.

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to short-term strategies like cutting prices, offering discounts, or making other concessions. By explaining how short-term strategies are destructive to the long-term sustainability of a business, High-Profit Selling helps salespeople instead focus their energy on “profit sales” that successfully execute product price increases while maintaining and strengthening current customer relationships.

In this invaluable resource, you’ll learn:

  • how to avoid negotiating, actively listen to customers,
  • match the benefits of products or services with customers’ needs and pains,
  • confidently communicate value,
  • and ensure prospects are serious and not shopping for price.

Too many salespeople believe that a sale at any price is better than no sale at all. High-Profit Selling teaches them to do away with this logic and instead make sales that satisfy and add value to both the client and company.


Language: English
Country/Region of Manufacture: US
Item Height: 229mm
Item Length: 152mm
Item Width: 19mm
Item Weight: 475g
Release Year: 2018

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