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Title: Jony Ive Condition: New Subtitle: The Genius Behind Apple’s Greatest Products Author: Leander Kahney Format: Paperback ISBN-10: 0670923249 EAN: 9780670923243 ISBN: 9780670923243 Publisher: Penguin Books Ltd Genre: Business & Finance Topic: Biography, Computing & Internet Release Date: 03/07/2014 Description: An intimate look at the legendary British designer behind Apple's most iconic products - including the Apple Watch
With the death of Steve Jobs in 2011, JONY IVE has become the most important person at Apple. Some would argue he always was.
Steve Jobs discovered Ive in 1997, when he found the scruffy British designer toiling away in a studio surrounded by hundreds of sketches and prototypes. Jobs instantly realised he had found a talent who could reverse Apple's decline, and become his 'spiritual partner'.
Their collaboration produced iconic products including the iMac, iPod, iPad and iPhone. Designs that overturned entire industries and created the world's most powerful brand.
Little has been known about this shy, softly-spoken designer. Until now. Jony Ive: The Genius Behind Apple's Greatest Products tells the riveting story of a creative genius, from his early interest in industrial design to his meteoric rise, as well as the principles and practices that led Ive to become the designer of his generation.
'Sheds new light on technology's most-watched design team' Observer
'A real pleasure' GQ
Leander Kahney has covered Apple for more than a dozen years and has written three popular books about Apple and the culture of its followers, including Inside Steve's Brain and Cult of Mac. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco. Language: English Country/Region of Manufacture: GB Item Height: 198mm Item Length: 129mm Item Width: 21mm Item Weight: 258g Release Year: 2014 Missing Information?
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