A mesmerizing refillable satin lipstick housed in a faceted square glass case inspired by the mirrors that line the legendary Art Deco staircase in Gabrielle Chanel’s Paris apartment at 31 rue Cambon. 31 LE ROUGE unlocks a fusion of sophistication, technical mastery and design fluidity with an intimate, aesthetic experience.
Each hue is a vibrant reflection of Mademoiselle’s memories, the expertise demonstrated by the ateliers and the creativity and vitality integral to the iconic address. These colours were created to reveal, to embellish, to state the obvious; they were made for singularity rather than subtlety.
Composed of 75% naturally derived ingredients, 31 LE ROUGE is an innovation in makeup. The longwearing formula is enriched with Gardenia Oil—a CHANEL-exclusive ingredient*—from Gaujacq, France, and maracuja oil, both of which provide skincare benefits for better-looking lips day after day. Finely micronized pigments combine with sheer mother-of-pearl to deliver intense, purely radiant colour.
After 1 month of use, lips are 70%** more moisturized, 44%*** smoother and 14%*** more defined, plus appear 55%*** firmer.
Start at the center of lips, drawing an “X” shape from the top lip toward the bottom lip. Then, extend out toward the corners.
To refill, remove the current shade and insert a new one into the base of the case. Refills cannot be used without a case and are compatible exclusively with 31 LE ROUGE.
31 LE ROUGE comes with a quilted black sleeve designed to protect the glass case. Always place the product in the sleeve when not in use to keep it beautifully polished.
*Patent pending in Europe, the United States, South Korea, China and Japan
**Instrumental evaluation of 20 women by corneometry on bare lips after 4 weeks of use
***Clinical evaluation of 26 women on bare lips after 4 weeks of use
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DISCLAIMER
By purchasing this item, you agree to release BLUEAPPLES LLC from all liability relating to injuries that may occur by using the product you have purchased. By making a final payment, you agree to hold BLUEAPPLES LLC entirely free from any liability, including financial responsibility for injuries incurred, regardless of whether injuries are caused by negligence.