Further Details

Title: Big Business: Manchester United
Condition: New
ISBN-10: 0750289457
EAN: 9780750289450
ISBN: 9780750289450
Publisher: Wayland
Format: Paperback
Release Date: 10/11/2016
Description:

This title takes an in-depth look at Manchester United and the business behind one of the most well-known football brands in the industry. From small beginnings, this club has found international success and a global fan base.

We cover how the business came into being, the successes and failures over the years, key facts about the industry and their impact on the global market.

Readers will learn about branding and the business world with Business Matters features. Each one looks at a different aspect of business and explains it in a clear and concise way for young readers to follow.

Key features give information about the Brains Behind the Brand, bringing to the forefront those who run Manchester United today and those who have helped gain glory in the past.

Ideal for budding young entrepreneurs with an eye for opportunity! A brilliant read for Manchester United and football fans keen to find out how the business behind the brand works.

Other titles in the series include: Virgin, YouTube, Topshop, Heinz and ASOS.

Missing Information?

Please contact us if any details are missing and where possible we will add the information to our listing.