Condition is good very good.
Nice Blatz and Schlitz Ads.
REG. U. S. PAT. OFF
AMERICA'S
FAMILY MAGAZINE
COWLES MAGAZINES. INC - P UBLISHER S OF LOOK AND QUICK
AUGUST 26, 1952 • VOL. 16, NO. 18
THE NATION
4
NEW YORK, N. Y.
22
IT'S NEWS
27
WE CAN DRIVE HATE FROM OUR ČITIES, By J. C. Furnas
PRISONERS ARE PEOPLE . LET'S TREAT THEM THAT WAY,
By Albert. Deutsch...
THE LADY IS A PRIVATE
43
62
75
REAL AMERICAN DANCE FESTIVAL
TOMORROW'S TV CITY
L'ENFANT ON FENCE
JACK WILSON'S WASHINGTON
82
92
104
THE WORLD
36
SAUDI ARABIA: HIS OIL HIGHNESS
LOOK REPORTS-GUIDED MISSILES: HO W SOON?.
101
SCIENCE AND HEALTH
THE LOVE-HATE HEADACHE, By Isabel leighton
70
SPORTS
THE VALIANT LITTLE SOUTHPAW
94
ENTERTAINMENT
MARILYN MONROE SHOWS HOW TO WALK.
BIG-HEARTED BOOSTERS
THEATER-ON-THE-RUN
BOB HOPE AND FR!ENDS (Movie Review)
14
19
30
60
ART
MEXICO'S ART GOES TO EUROPE...
55
FASHIONS
DORMITORY DUDS
86
MEN'S FASHIONS
COLLEGE MEN COUNT THEIR BUTTONS, By Perkins H. Bailey ........
84
FOOD
OFFICE REDUCING DIET
98
OTHER DEPARTMENTS
LOOK BEHIND THE SCENES...
8
LOOK APPLAUDS
LETTERS AND PICTURES
PHOTOQUIZ
13
TO THE EDITORS
24
10
SOURCES OF LOOK'S PICTURES 23
PHOTOCRIME
96
COVER PHOTOGRAPHS: Dormitory Duds - Arthur
Pothstein-LOOK; Guided Missile - Glenn L. Martin;
Reb Hope and Jane Russell-Bud Fraker of Paramount
----------- 2 -----------
The Pepsi-Cola Company and its 650 bottlers are dedicated
to the idea of making Pepsi-Cola the most wholesome refreshment
you can buy.
To bring this ideal to reality, Pepsi-Cola not only exercises
the greatest care in its own laboratories-but has developed
its field laboratory which goes from one bottling plant to another,
helping your Pepsi-Cola bottler meet Pepsi-Cola standards
of quality.
This mobile laboratory checks every detail starting with the
water supply-which may be good enough to drink yet not be good
enough for the delicate flavor of Pepsi-Cola. From there the
laboratory checks sugar, concentrate, syrup, cleansing agents,
bottles, crowns-every step involved in bringing Pepsi-Cola
to your mouth.
There is now a fleet of these field laboratories in operation all over
the country. When it comes to what you drink no standard is
too high, no care too great.
The mobile lab is but one example of the spirit of cooperation
that exists between Pepsi-Cola and its bottlers.
This exchange of know-how may not show up on our financial sheet.
But it is one of our greatest assets, and a very real factor in the
large sales increases of Pepsi-Cola in recent years. Have a Pepsi.
Pepsi-Cola Company
3 West 57th Street, New York
KAAAAAA
AAA
MAAAA
----------- 3 -----------
MARILYN MONROE shows
how to walk
20th Century-Fox star displays her technique while on
location for new film (Niagara)... and says, "The secret is
to meet all the requirements with the least possible strain"
----------- 4 -----------
Big-Hearted
Boosters
The studio audience crosses fingers, prays and cries
in sympathetic mass efforts to conjure jackpots for calamity-
ridden contestants on Strike It Rich program,
----------- 5 -----------
Ta Philadelphia public school with a large
A and growing minority of Negro pupils, two
small Negro boys recently got into a fight. A
larger white boy tried to separate them. A
larger Negro boy, thinking he was picking on
them, came to their aid. Another white boy
pitched in. Soon a juvenile race riot was in
full swing.
Teachers cooled off the fight but not the
fighters. Negro and white boys took garbled
stories home. Word went to adjacent districts:
War after school. tomorrow: come help your
own color. A Negro father armed his boy for
school with a wickedly sharpened file. A white
mother issued her son a bread knife. Police
arrested over 60 armed children.
The school and the police called a think-
it-over meeting of parents from both groups.
But neither side got. any nearer sense than
snarling accusations that the other side was
"always starting something. Many of the pa-
rents carried umbrellas, even though it was
a fine night. Numerous able-bodied young
fathers had walking sticks. Nobody knows how
many of those attending were carrying con-
cealed knives and blackjacks, since violence
did not break out.
Progress Has Been Made
But Philadelphia today realizes she can't
take a chance on such dangerous tensions. In
her new city charter, she now has a Commis-
sion on Human Relations to protect people
against discrimination on the grounds of race,
color, religion or national origin.
Since World War II, numerous American
cities have set up such organs-some effective,
some mere pious gestures backed by readily
repealable local ordinances. In Philadelphia
alone is the idea imbedded in the city's fund-
amental law as deeply as the office of mayor.
It's too early yet to say whether the Philadel-
----------- 6 -----------
phia commission can carry out its assignment.
But such commissions in Detroit, Chicago and
Cleveland have already shown, in activity cov-
ering a significant stretch of time, that savvy
and good will sometimes get results.
Fostering smart police work is the start.
Group hate feeds on violence as retaliations
pyramid. Chicago's Commission on Human Re-
lations early got ample co-operation from Chi-
cago's separate Park Police. That was crucial
because Chicago's parks and beaches, infested
by race and nationality gangs maintaining
private deadlines, had long been a festering
breeding place for trouble.
Fair Play Aids All
By now, the Park Police human-relations
manual, prepared by Prof. Joseph D. Lohman,
University of Chicago criminologist, is in
heavy demand by other police departments
throughout the country. Most of the Park Po-
lice command has had university courses in
human relations. Park rookies are taught that
professional pride means acting regardless of
prejudice. The gist of the teaching is:
Never mind your personal feelings about
Negroes, Jews, Italians or whatever. Keep
your own dumb opinions if you like. But don't
let them spoil your professional efficiency. A
cop's job is to enforce the law according to the
book on everybody, but everybody, who steps
out of line. If he can't manage that, he is a poor
cop, just as a shortstop who can't move fast
to his right is a poor ballplayer. As successive
batches of rookies are thus indoctrinated, as
command discovers how even-handed enforce-
ment saves grief and danger for the whole
force, Chicago has seen much less of Park
Police playing favorites in making arrests.
Clever new tactics now smother trouble
fast. On his own responsibility, any Park
policeman can radio direct for large-scale help,
----------- 7 -----------
Music Circus chorus girls scurry across theater patio for a quick costume change between numbers of New Moon.
Theater-on-the-Run
Sacramento Music Circus, like other new tent theaters presenting operettas to summer
audiences, gives young talent rare chance for experience, demands plenty of running
----------- 8 -----------
SAUDI ARABIA
HIs OIL
HIGHNESS
Oil-rich sands bring King Ibn Saud wealth, prestige-and worry
NHE fabulously wealthy King Ibn Saud rules with stern and shrewd command a
land which scholars think may have been the birthplace of mankind. Now that
oil is being pumped in fantastic quantities from wells sunk into Ibn Saud's desert,
he has become not only one of the richest, but one of the most-necessary-to-be-
cultivated men in the world. Among his more than 60 offspring-most of them sons
-the Crown Prince at the left is most likely to inherit power. The Prince, like his
father, is no man's fool, but there are forces at work to make him a well-paid tool.
If we act wisely, the Prince will remain our friend in the troubled Middle East.
Produced by CHESTER MORRISON • Photographed by PHIL HARRINGTON
CONTINUED
The Garden of Eden may have been here. Now blazing gas lights up Saudi Arabia's troops.
H.R.H. Saud Ibn Abdul-Aziz al Faisal al Saud, Crown
Prince of Saudi Arabia, most likely to succeed Ibn Saud.
----------- 9 -----------
HIS OIL HIGHNESS continued
Oil has built
a new
"Mecca"
for the West
Through these pipes flows oil
into tankers for all the world.
From the nations that threaten his independence, one way or another.
King Ibn Saud gets the guns and training to protect his ancient desert.
RS
IR RESCUE SERVICE
ENCUE
Whenever one of these highly improbable helicopters puts itself down
a desert airstrip, hordes of almost-persuaded tribesmen gather round.
END
Brig. Gen. Edwin M. Day, commanding U. S. airfield at Dhahran, conters
with Saudi Arabian dignitaries. We are accepted there only as guesie
----------- 10 -----------
There are no jail cells for inmates at Federal Correctional Institution, Seagoville, Texas. These men have a jam sess
PRISONERS ARE PEOPLE
...Let's treat them that way
New plan for handling convicts fosters their rehabilitation, not resentment
By ALBERT DEUTSCH Writer and authority on mental hygiene
----------- 11 -----------
NHE Federal Penitentiary on Alcatraz Işland
I stands as a grim monument to the most
colossal failure in American institutional his-
tory-the repressive penal system that breeds
inmate rebellions and returns more men to
criminal careers than it reforms.
Alcatraz reflects the folly of men who per-
sist in thinking that tougher prisons tame
tough criminals, when the accumulated les-
sons of a century demonstrate that tough
prisons make tougher criminals. America's
super-security prison underscores the self-
Photographed by EARL THEISEN
----------- 12 -----------
contradictory penal philosophy that you can
humanize anti-social individuals by caging
them like animals. Over the past several years,
Federal officials who supervise the island fort-
ress have been quietly but firmly urging that
it be abolished as a costly white elephant. It
will be abandoned as soon as Congress gives
Federal prison authorities the go-ahead signal.
Alcatraz is at one end of the prison scale-
the dead end. At the other end are two rela-
tively new institutions-prisons without walls
-one operated by the Federal Government, the
----------- 13 -----------
Stern, monotonous life on Alcatraz will
be banned under new prison theory.
other by the State of California. Both are
widely recognized as models of minimum-
security prisons for men, top examples of the
new penology.
If Alcatraz is an isle of despair, the Cali-
fornia Institution for Men at Chino, and the
Federal Correctional Institution at Seagoville,
Texas, are havens of hope. The one is based on
fear and repression, the others on trust and a
maximum of freedom within a penal setting.
Alcatraz prisoners are sent to The Rock
because they are considered the most danger-
CONTINUED
43
----------- 14 -----------
Some
o of the astonished awe that the early conquistadors experienced
they came face to face with the treasures of Mexico was felt by
hundreds of thousands of Europeans who walked into the Musée
Art Moderne in Paris this summer and saw for the first time an
orhibition of 25 centuries of Mexican art. Every facet of art expression
was represented, from monumental pre-Columbian sculptures in vol-
canic stone and colonial baroque church art to papier-mâché figures
used in this year's fiestas. Mixed feelings greeted the works of the big
four-Orozco, Rivera, Tamayo and Siqueiros-but there is no uncer-
tainty about the enormous impact that Mexico's dynamic art and
artists had on the critics, the public and the artists of Europe.
----------- 15 -----------
The Universe, Mexico, Diego and I by Frida Kahlo, wife of Diego Ri-
vera, to whom she gives (above) the mark of Eastern deities-a third
eye. Frida Kahlo's individual and meticulous work is away from the
main trends of Mexican painting, which have been chiefly concerned
with the social scene. Like most of her canvases, this one draws largely
on the surrealist school of Europe for its inspiration, yet is natively
Mexican in its use of color and sense of cosmic grandeur.
----------- 16 -----------
2500-year-old stone gods and current
he collections of pre-Columbian sculptures and folk art
hit Paris like a bombshell. The lineage of most of Mexico's
important painters and sculptors in the colonial, Victorian
and contemporary periods could be traced directly either
to the magnificent figures of Aztec, Mayan and Toltec
deities or to the popular ceramics of the Mexican people
-the taproots of her art. Today, as 25 centuries ago, Mexi-
----------- 17 -----------
LookioVIE REVIEW
ВОВ НОРЕ
and friends
Son of Paleface defies TV to top zany mishmash
of bandits, Indians, a Harvard man, a horseless
carriage, Roy Rogers and Jane Russell's garters
'D like to see television top this," Bob Hope gags in
Son of Paleface, film sequel to Paleface. Paramount
producer Bob Welch boasts that he tossed into the
movie all the ingredients folks watch on TV. The pot-
pourri includes Jane Russell as a lady bandit named
Mike who operates the Dirty Shame Saloon in the town
of Sawbuck Pass. To entertain the customers, she
dances in striped satin, long gloves and opera-length
hose which display some heretofore-ignored Russell
features. Roy Rogers, assisted by Trigger, is both a cow-
boy and a Federal agent. Hope, driving a l1900-vintage
auto, plays a Harvard man gone West to collect a for-
tune. He also doubles as his pappy's ghost. Prop men
put $5000's worth of gadgets into Hope's jalopy to make
it do what no self-respecting automobile should.
There's a story line, too-with drama, music and a chase
in the best Western tradition-which is on display
briefly between the stunts.
----------- 18 -----------
the
Lady is a
PRIVA TE
Shirley Starrett finds a host of new friends and a new way
of life all part of her job as a woman in the U. S. Air Force
takes eight weeks for a lady to become a private. That's one of
the facts of military life Shirley Starrett, of Los Angeles, learned
when she shed her civvies. Her basic training at Lackland Air Force
Base, near San Antonio, Texas, taught her many other things, rang-
ing from information about the atom to the best way to scrub a huge
soup caldron. From this beginning, Shirley qualified for officer's
training, recently won her ccmmission as a 2nd lieutenant.
CONTINUED
----------- 19 -----------
Gallup, N. M. Here, like the Pueblo
boy on this page, Indians dress in
ancient tribal regalia and dance.
Produced by
BEN WICKERSHAM
Photographed by
MAURICE TERRELL
ONE of the few remaining exam-
ples of primitive pageantry to sur-
vive civilization's changes is the rit-
ual dances of America's Southwest-
ern Indians. These dances, per-
formed in that colorful country long
before Columbus discovered Amer-
ica, serve much the same purpose
for the Indian as do religious serv-
ices for the white man. In the Indian
civilization, they were prayers for
success at war, good crops or good
health or expressions of thanks.
To preserve something of this an-
cient and interesting culture, Indi-
ans and white men combine annu-
ally to bring together the best of
these tribal ritualist dancers for the
Inter-Tribal Indian Ceremonial at
----------- 20 -----------
dormitory
duds
College girls like to look alike on campus-admit they
let their personalities run riot in sleep and study togs
NOWING that girls are the great conformists about campus and
K
dating clothes, LOOK wondered what they would think of the
wonderfully zany new sleep and lounging fashions... took the vote
to the girls themselves. Pretested at Eastern, Midwestern and West
Coast colleges, these new dormitory duds turned out to be as welcome
as fraternity pins. Those that got the biggest votes (allowing for a
scattering of regional or personal dissents) were photographed on
Sarah Lawrence girls. For comments, see these and following pages.
Crazy-quilt robe (by John Weitz) enchanted Joan McKinney who cried, "Don't
take this away, I want it!"... found Gustinettes slippers "cute and comfortable.
----------- 21 -----------
the All Star game and appeared a strong bet
the Philadelphia Athletics, Robert Clayton
but he saws the biggest bats in the American
Shantz. Shantz stands one-quarter inch short
of 5 feet 7 and weighs less than 150 pounds,
Shantz won 18 games for a 6th-place club
THE most effective pitcher in baseball today
Lis the somewhat Lilliputian left-hander of
THE ne somewhat Lilliputian left-handero
is
a
This
year he took a 14-3 record into
last year.
to win 20 games, possibly even 25.
----------- 23 -----------
What endears Little Bobby to fans, not
only in Philly but all around the league except
in New York, is his mastery of the mighty
Yankees. Perennial Yankee success may trace
in part, as some suppose, to inferiority com-
plexes in Cleveland, Boston and elsewhere.
But Shantz is not bothered by any such ail-
ments. Since coming up to the A's from the
Western League in 1948, the 26-year-old na-
tive´ of Pottstown, Pa., has an 8-5 record
against the Bombers, 3-2 this year. Last time
----------- 23 -----------
he faced them in Yankee Stadium, he shut
them out with two hits.
Great left-handed pitchers are traditional
with the A's. They had Eddie Plank, Lefty
Grove and the eccentric Rube Waddell. Plank
won 324 big-league games; Grove, 300, and
Waddell (between fishing expeditions, wres-
tling alligators and attending fires), 203. Shantz
may be no Waddell or Grove or Plank. But
it's been a long time since the American League
has known a better southpaw.
95