COCOCHOCO Gold Hair Treatment is a premium hair treatment whose advanced, keratin-based process will give your hair a smooth, straight, and glossy look. COCOCHOCO Gold helps your hair revert back to its original healthy-looking state without the need to be conditioned continuously. Liquid 24k gold reduces static electricity in your hair and reduces hair water absorption, protecting it from humidity, salt water, and rain. COCOCHOCO Gold does not change the texture of your hair, just helps it look its best. Applying the treatment is simple and can be done to all hair types, including already chemically treated hair. Depending on the length and the thickness of your hair, the treatment and its application can take anywhere from an hour and a half to up to three hours. Once you have applied the product, you seal it with a flat iron at 220 degrees Celsius (450 degrees Fahrenheit). This is done in order to trap in the moisture while you hydrating the hair, creating a long-lasting gloss. Cocochoco GOLD doesn't reduce hair volume. Hair drying takes 60% less.

Cocochoco Clarifying shampoo is mandatory to be used for keratin hair treatment preparation.

COCOCHOCO Clarifying Shampoo is specially formulated with advanced foaming action that deep cleans the hair cuticle to remove all residues and impurities that cling to the hair shaft. This products with Advanced Timed PH Elevating Technology then allows the cuticle to open for optimal results during the application of the COCOCHOCO Keratin Straightening Treatment. It's obligatory to use Clarifying for keratin treatment preparation to get the best result.