Original 1979 NIKE ELITE RUNNING SHOES vintage 8x10 inch print ad.

This is the vintage and original smaller version of the larger size poster that was in local stores that same year used to introduce and promote the model.

The print ad pictures a bunch of NIKE ELITE RUNNING SHOES BREAKING THROUGH A BRICK WALL, and reads:

"HOW TO BREAK THROUGH THE WALL.

EVERY MARATHONER KNOWS ABOUT "THE WALL."

YOU HIT IT AT 20 MILES. WITH SIX MILES TO GO, THE

GLYCOGEN THAT FEEDS YOUR MUSCLES RUNS OUT.

DEHYDRATION SETS IN. YOU LOSE BLOOD VOLUME.

SOME MARATHONERS DEVELOP PARATHESIA. TOES

TINGLE. YOU FEEL NAUSEOUS, DIZZY.

SOME PEOPLE TRY TO BREAK THROUGH THE WALL

BY DISACCOIATING - CONCENTRATING ON OTHER THINGS.

SOME REPEAT MANTRAS OR DO MENTAL MATH. OTHERS

"LISTEN" TO ROCK OR BACH.

A FEW WORLD CLASS RUNNERS FIND IT'S ACTUALLY

BETTER TO CONCENTRATE ON THE PAIN ITSELF. 

BUT NO MATTER HOW YOU DEAL WITH I, THE

WALL IS PURE PAIN.

WE CAN'T SAY MIKE SHOES WILL MAKE HAT PAIN

DISAPPEAR. BUT WE CAN SAY THIS:

YOUR LEGS AND FEET WILL PROBABLY FEEL A LOT

BETTER WEARING A PAIR OF NIKE ELITES.

WE BUILD THEM ESPECIALLY FOR MARATHONING.

THE ELITE NYLON UPPERS HAVE NO SEAMS TO

CONSTRICT YOUR TOES AND CAUSE BLISTERS.

THEY WEIGH ONLY 240 GRAMS.

WE DESIGNED THE NIKE ELITES TO GIVE YOU

MORE HELP IN BREATHING THROUGH THE WALL THAN ANY

RACING SHOE IN THE WORLD.

BUT THEY CAN IN NO WAY DO IT ALL.

NOBODY BUT YOU CAN DO THAT.

NIKE

BEAVERTON, OREGON"

This item measures approximately 8x10 inches in size and would looked perfect framed. Vintage original advertising print ads have become increasingly popular and more difficult to obtain in recent years, and are now highly sought after collectibles.