Further Details

Title: Qualitative Media Analysis
Condition: New
ISBN-10: 1452230056
EAN: 9781452230054
ISBN: 9781452230054
Publisher: SAGE Publications Inc
Format: Paperback
Release Date: 20/11/2012
Description:

In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces.


Language: English
Country/Region of Manufacture: US
Item Height: 215mm
Item Length: 139mm
Item Weight: 210g
Author: David L. Altheide, Christopher J. Schneider
Genre: Language & Reference
Book Series: Qualitative Research Methods
Type: Textbook
Release Year: 2012

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