This is a new ford emblem that I buy and custom coat over the blue to make it Matte black and then paint over the chrome rings to make them gloss black, I love this two tone combination, very sharp together.. For F150 and others with the rear view camera option, Will fit others also like ranger explorer liftgate when modified and Edge. this measures 7" long Thanks. people are loving this emblem and its new 3D design and the quality I produce. you will not be disappointed! Thank you! please make sure the back of your original looks like this, there are 2 different camera emblems out there and mine will only fit one housing, if your unsure, call dealership and give them your vin# and ask if this part number will fit your truck. I will no longer accept returns for this not fitting your application. if you don't check then you will be buying at your own risk. there is no way for me to tell if you have the correct housing or not. this affects all f150 from 2004-2014. some had the one I sell and some didn't, I don't know the difference, especially RAPTORS, you must check. thanks