Genuine Disney Store Mickey Mouse
19" Plush Collectable

Condition
Good Condition
Some Small Marks
(see pictures)

About Disney Store
The first Disney Store opened in the Glendale Galleria in Glendale, California on March 28, 1987. In April 1990, the 50th location was opened in the Montclair Plaza, Montclair, California, along with the first Mickey's Kitchen fast food restaurant with 25,000 opening day visitors with out any promotions.

The first overseas Disney Store opened in Oxford Circus, London, England in November 1990. The first Japanese location opened in 1992 as did the first Australian store. In 1992, Disney Dollars were available at Disney Stores.

The second Mickey's Kitchen opened in May 1991 in Schaumburg, Illinois. In March 1992, Disney Stores closed the two Mickey's Kitchen as the restaurants were only breaking even while well received by the customers as the company wanted to focus on overseas expansions.

Duplicating the Disneyland attraction and merchandise location, the first Walt Disney Gallery opened outside of the park within the Disney Store, Main Place Santa Ana mall in California on November 4, 1994. A Disney Store location opened next to the El Captain Theater in its building in 1998.

In September 2000, Disney Store redesign two stores as prototypes in Costa Mesa and Cherry Hill, N.J. with more space with a high-tech look where theme park tickets could be bought via computers stations. When Disney indicated that this new model would be rolled out to 350 stores, they also indicated the closure of 100 locations worldwide. Analyst had indicated that Disney had over build stores. By April 2001, 20 stores were redone in the high tech style when a new president, Peter Whitford, was hired.

In late 2002, two new prototypes were rolled out in Canoga Park and Torrance. In March 2002, Disney Stores Worldwide announced that the chain would be split into two types of stores, Disney Play and Disney Kids at Home while also continuing closing stores to reach 350 by 2005. The Disney Play stores would stock Disney character toys, plush dolls and costumes aimed at young children, while Disney Kids at Home targeted parents looking to purchase home furnishings, clothing and bed & bath products for their children. Some were expected to be a hybrid of both concepts. This roll out of the two store brands was expected to take 3 years. On March 31, 2003, its 16 Australian locations closed.

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