LIFE MAGAZINE, AUGUST 23, 1937 TRANSOCEANIC FLIGHT NIAGARA FALLS.

Some of the contents in this issue

Full page Sal Hepatica ad with Mrs. Ralph Reese. Full page color Sealex inlaid linoleum ad for truly wonderful looking floor. Here is one of those awesome early ads - full page color for Autocar Trucks, red and yellow van truck. Candid photos of tourists at Niagara falls in the rental raincoats, more. Huge cotton crop causes prices to crash. Bickering democrats. Slum disaster - tenement collapses into it's flooded basement on Staten Island after heavy rains, killing all but three - spawns talk of slum regulations. First modern King in Egypt. New York police solve a mystery of a maid murdered by a mounted policeman, Irma Louise Pradier, Arthur H. Chalmers. Crazy photo of Elsa Rahr high diving with her horse. Girl Scouts jubilee (many photos of girls, each with home town and name of each girl. . Little Donald Horst - foster mother vs. real mother. Wreck in Missouri - Missouri Pacific railroad. London's big holiday. Transport panel board - this is a labeled view of an airplane cockpit. Transoceanic air service, Pan American Airways wins, plane tickets include all hotels and meals during the flight! Boeing builds the Atlantic Clipper airplane. Golf in Portland, Alderwood Country Club, Oregon. Very crowded beach photo from Margate beach in England. Photo feature on Peiping, china. John Farr vs. Joe Louis, boxing. Pretty color circus ad on back cover for Beech-nut gum. Perhaps the most horrible photo ever of skin peeling after sunburn, Robert Whittaker.