This textbook titled "Foundations of Marketing" is an Instructor's Edition that is in excellent shape. It was published by Cengage South-Western in 2016 as part of the Mindtap Course List Series. The book has been revised and contains 544 pages of valuable information on the subject of Marketing.


The trade paperback book is in English and has a length of 10.9 inches, a width of 8.5 inches, and a height of 0.8 inches. It weighs 39.5 Oz and has features that make it stand out. The book is authored by O. C. Ferrell and William M. Pride. It is ideal for students and other individuals interested in learning about Marketing.