PURITO is a combined word of "Purify" and "To”(comes from a Chinese character, 土 meaning “Soil”).

“Purify” means to purify their natural ingredients to create safe and clean products.

“To” means to go back to basics to strengthen and repair collapsed skin barriers.

Back to the Basics. Just like a healthy root grows a healthy tree, health is the root of glowing skin.

Dramatic short-term results are exciting, but they don’t last. With PURITO you will enjoy life-long healthy skin!

Q&A

1) When should I use it?

After cleansing, apply following the toner and serum routines.

It protects your skin from external stimuli by creating a protective layer on the skin that prevents from moisture evaporation.

2) Can I expect other kinds of vitamin effects besides vitamin C?

The product provides eight vitamin effects - Vitamin A for boosting skin firmness, vitamin E for skin protection, vitamin D for skin immunity, vitamin B for soothing and nutrition, vitamin P for antibacterial action, and vitamin K for anti-aging.

3) What is the principle of the whitening in the skin tone improvement?

The more the Melanin, which is an important factor in determining skin pigment, the darker the skin. Therefore, supplying vitamin C to the skin, which prevents melanin cell formation, inhibits the production of melanin. The whitening function of Niacinamide contained in the product also limits the pathways along which melanin cells travel to the stratum corneum to help pigmentation and whitening.

4) Would it help with acne scars?

The supply of vitamin C to the melanin pigment, which is the cause of brownish acne scars, inhibits melanin, and niacinamide boosts the whitening effect, helping to eliminate scarring.

5) What exactly is Sea Buckthorn?

Sea Buckthorn is so rich in vitamins that it is called the fruit of the vitamin tree or Hippophae rhamnoides). Therefore, Sea Buckthorn helps to soothe tired skin, protect from harmful environmental factors, and maintain skin vitality.

About Me PURITO Sea Buckthorn Vital 70 Cream 50ml / 1.7 fl.oz It’s time to recharge Vitamin C ! Containing 70% Sea Buckthorn extract, the fruit of the vitamin tree to help with skin brightening and skin texture. Sea Buckthorn fruit includes many vitamins to balance uneven skin tone and to smooth out rough skin. This only includes vegan friendly ingredients without fragrance and essential oils, suitable for all skin types including sensitive skin.

Strong Point 1. Highly-concentrated cream with 70% Sea Buckthorn fruit extract as a base instead of purified water. 2. The product is made of raw ingredient extracts from the Sea Buckthorn fruit, not from Sea Buckthorn fruit water, which is merely water used to soak the fruit. 3. This is suitable for those who are sensitive to fragrance and essential oils as it does not contain either of these.

Ingredients    Hippophae Rhamnoides Fruit Extract(70%), Methylpropanediol, Glycerin,Cetyl Ethylhexanoate, Simmondsia Chinensis (Jojoba) Seed Oil, Niacinamide,Polyglyceryl-3 Methylglucose Distearate, Cetearyl Alcohol, Phenyl Trimethicone, Panthenol,Sodium Hyaluronate, Portulaca Oleracea Extract, Citrus Unshiu Extract , Butylene Glycol,Adenosine, Sorbitan Stearate, Glyceryl Stearate SE, Methyl Methacrylate Crosspolymer,1,2-Hexanediol, Carbomer, Arginine, Ammonium Acryloyldimethyltaurate/VP Copolymer,Caprylyl Glycol, Ethylhexylglycerin , Disodium EDTA