This is a rare vintage find! When I saw this at an estate sale it was shiny side up and I was happy to see it. I wanted a portable ironing mat to keep next to the sewing machine to quickly press seams or darts...really great for quilting. Then I turned it over and read the label. From Now! Designs San Francisco...they made the fabulous LevI's totes and placemats that are wildly collectible. This appears to have never been used! A nice loft, not too low or high if you want to use it for pressing. For the collector, it's a great addition since it's so hard to find. I couldn't bring myself to use it.  I'm offering FREE US SHIPPING!   NOTE: We now have 3 rescued cats that live in the house. We try to keep them away but cats are curious creatures. There may be one or two stray cat hairs-probably not-so if you are allergic don't bid.