Item Condition: "A" VERY GOOD, PERFECT FOR FRAMING AND DISPLAYING.
**NOTE** : PAGES MAY SHOW AGE WEAR AND IMPERFECTIONS TO MARGINS, WITH CLOSED NICKS AND CUTS, WHICH DO NOT AFFECT AD IMAGE OR TEXT WHEN MATTED AND FRAMED.
DATE OF THIS ** ORIGINAL ** ADVERTISEMENT / ADVERT / AD: 1931
DATE PRINTED ON ITEM: YES
GREAT DECOR / ART FOR: HOME OFFICE BUSINESS SHOP STORE CASINO LOFT STUDIO GARAGE Pepsodent toothpaste was introduced in the USA in 1915 by the Pepsodent Company of Chicago. The original formula for the paste contained pepsin, a digestive agent designed to break down and digest food deposits on the teeth, hence the brand and company name. In the 1930s a massive animated neon advertising sign, featuring a young girl on a swing, hung on a building in Times Square in New York City. (This ad was re-created for the climax of the 2005 film King Kong.) Following the acquisition of the Pepsodent Company by Unilever in 1944, sales of Pepsodent in the UK increased rapidly, more than doubling between 1944 and 1950. The company outgrew its original factory in Park Royal, and the manufacture of the product was moved to the factory of another Unilever-owned toiletry manufacturer, Joseph Watson and Sons of Whitehall Road, Leeds, in 1951. Pepsodent was a very popular brand before the mid-1950s, but its makers were slow to add fluoride to its formula to counter the rise of other highly promoted brands such as Crest and Gleem toothpaste by Procter & Gamble, and Colgate's eponymous product; sales of Pepsodent plummeted. Today Pepsodent is a “value brand” marketed primarily in discount stores and retails for roughly half the price of similarly sized tubes of Crest or of Colgate. The product was discontinued in South Africa in 1974 but was revived in 1976 with a new ad slogan "Gets Your Teeth Their Whitest" featuring celebrity endorsersRita Moreno, Steve Lawrence, and others. The popular slogan was also changed in South Africa to "You'll wonder where the dullness went / when you polish your teeth with Pepsodent". **For multiple purchases please wait for our combined invoice. Shipping discount are ONLY available with this method. Thank You.
SPECIAL CHARACTERISTICS/DESCRIPTIVE WORDS:
ADVERT SIZE: SEE PHOTO FOR DIMENSIONS (ALL DIMENSIONS IN INCHES)
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BRANCHWATER BOOKS GRADING SCALE:
GOOD-->VERY GOOD-->FINE
YOUR AD WILL BE SHIPPED ROLLED IN A PROTECTIVE PLASTIC BAG IN AN 80mm (TWICE USPS RECOMMENDED) THICK, 2 INCHES IN DIAMETER (SO AS NOT TO STRESS THE PAPER) SHIPPING TUBE WITH PRESS TIGHT PLASTIC END CAPS.
DN21
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