ARTS AND ARCHITECTURE: January 1953 

John Entenza's Legendary Magazine

Harry Bertoia  |  Felix Marti Ibañez  |  Pacifica 1953  |  Mies van der Rohe  William L. Pereira & Charles Luckman  |  Richard Neutra

John Entenza [Editor]: ARTS AND ARCHITECTURE. Los Angeles: John D. Entenza, Volume 70, No. 1, January 1953. Slim quarto. Stapled printed wrappers. 38 pp. Illustrated text and articles. Cover by John Follis. Wrappers lightly worn and creased [from mailing], but a very good copy.

9.75 x 12.75 vintage magazine with 38 pages of editorial content and advertisements from leading purveyors of West Coast mid-century modernism, circa 1953.  Staff photography by Julius Shulman. In terms of decor, there is none of that Chippendale jive here-- every residential interior is decked out in full midcentury glory.

Contents include:

Editorial Associates for Arts and Architecture included Herbert Matter and Charles Eames. Julius Shulman was the staff photographer.  The Editorial Advisory Board included William Wilson Wurster, Richard Neutra, Isamu Noguchi, Eero Saarinen, Gardner Dailey, Sumner Spaulding, Mario Corbett, Esther McCoy, John Funk, Gregory Ain, George Nelson, Gyorgy Kepes, Marcel Breuer, Raphael Soriano, Ray Eames, Garret Eckbo, Edgar Kaufman, Jr. and others luminaries of the mid-century modern movement.

In 1938, John Entenza started editing a struggling magazine called California Arts and Architecture. The new Editor had big plans for the regional journal. By 1943, Entenza and his Art Director Alvin Lustig had completely overhauled and shortened the name to simply Arts and Architecture. Entenza was in the right place and the right time in order to champion all that was new in the arts, with emphasis on Modern Southern California architecture.

One of the pivotal figures in the growth of modernism in California, Entenza's most lasting contribution was his sponsorship of the Case Study Houses project, which featured the works of architects Thornton Abell, Conrad Buff, Calvin Straub, Donald Hensman, Charles Eames, Eero Saarinen, J. R. Davidson, A. Quincy Jones, Frederick Emmons, Don Knorr, Edward Killinsworth, Jules Brady, Waugh Smith, Pierre Koenig, Kemper Nomland,   Kemper Nomland Jr., Richard Neutra, Ralph Rapson, Raphael Soriano, Whitney Smith, Sumner Spaulding, John Rex, Rodney Walker, William Wilson Wurster, Theodore Bernardi and Craig Ellwood. Arts and Architecture also ran articles and interviews on artists and designers such as Jackson Pollock, Robert Motherwell, George Nakashima, George Nelson and many other groundbreakers.

Italian artist and furniture designer, Harry Bertoia (1916-1978), was thirty-seven years old when he designed the patented Diamond chair for Knoll in 1952. An unusually beautiful piece of furniture, it was strong yet delicate in appearance, and an immediate commercial success in spite of being made almost entirely by hand. With the Diamond chair, Bertoia created an icon of modern design and introduced a new material, industrial wire mesh to the world of furniture design.

Bertoia's career began in the 1930.s as a student at the Cranbrook Academy of Art where he re-established the metal-working studio and, as head of that department, taught from 1939 until 1943 when it was closed due to wartime restrictions on materials. During the war, Bertoia moved to Venice, California, and worked with Charles and Ray Eames at the Evans Products Company, developing new techniques for molding plywood.

1946 was a pivotal year for Bertoia. He became an American citizen, moved to Bally, Pennsylvania, near the Knoll factory and established his own design and sculpting studio where he produced numerous successful designs for Knoll. As a sculptor, Bertoia created abstract freestanding metal works, some of which resonated with sound when touched or had moving elements that chimed in the wind.

As a furniture designer, Bertoia is best known for the Diamond chair and the Bird chair, a high-backed model developed from the Diamond chair that looks like a bird with spread wings. Its organic, human-friendly form helped to create a new look for modernism. Bertoia received awards from the American Institute of Architects in 1973 and the American Academy of Letters in 1975. All of his work bears the hallmarks of a highly skilled and imaginative sculptor, as well as an inventive designer, deeply engaged with the relationship between form and space.

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