Ted Baker is a British high-street clothing retail company that was founded in 1988 in Glasgow, Scotland by Ray Kelvin. The company is known for its suits, shirts, and dresses. Kelvin named the company after a self-styled alter ego, an “intrepid aviator, an all-round sportsman and the consort of princesses and Hollywood beauties”. He started his first store in March 1988 in Glasgow and opened further stores in Manchester and Nottingham.

In 1990, Ted Baker opened a store in Covent Garden, London, and Kelvin bought the company outright from part-owners Goldberg and Sons. A new range, Ted Baker Woman, was launched in 1995. The company has since grown to over 500 shops and concessions around the world.