Signed, custom inscribed collector's edition copy of the ultimate guide on modern marketing,
, authored by creator economy expert Michael Becker.
One (1) paperback copy of the book; one (1) lifetime ticket to the comprehensive eLearning academy (http://michaelbecker.org/courses/content-capitalist-academy/); and an in-depth personalized recorded video from Michael evaluating your biggest opportunities to grow your personal brand or online business. This easily equates to over $20,000 worth of value, for under $100.
Book Abstract:Legacy sales and marketing techniques are dead. Top entrepreneurs are taking a more nuanced approach by flipping the script and embracing a pull model. They’re distributing more value to more people than everyone else and turning the tables until their audience is lining up to invest.
From Discovery to Nurturing to Investment, to Enrollment, Ascension and Advocacy, the new way is about using a leveled-access content distribution approach and arbitraging high-leverage lead gen systems before the rest of the market catches up. This is how to win today.
Inside, you’ll also learn how to:
» Turn social followers into subscribers and group members
» Integrate neuro-emotional techniques to trigger engagement
» Use smart growth hacks and AI to drive outsized ROI
» Incorporate “high-status sales” processes from intake to meeting to post-call
» Set up “customer success insurance” to guarantee results (and testimonials)
» Prepare for a hyper-digitized future of content-led commerce
Also included are exclusive Q&As with John Lee Dumas (Entrepreneurs on Fire), Matt Wallaert (ex-head, behavioral science, Microsoft), Robert Skrob (membership expert), and others.
ISBN: 979-8-9898626-4-1
Publisher: Tilt Publishing
Word count: 95,000
Page count: 492