Grid was developed and published by Codemasters, the creators of the TOCA series. It is a game in which the player runs their own race team, acting as the primary driver. As players progress they gain sponsors and can hire a teammate to drive alongside them in certain events. The game begins with the player accepting jobs to drive for other teams to earn money, and once the player gains enough capital, they can purchase their own vehicles and drive independently as well as continuing to drive for other teams should they choose to. Grid features a gameplay mechanic known as Flashback which allows the player to rewind gameplay by up to ten seconds and resume from their chosen point, similar to the "rewind" ability in Prince of Persia: The Sands of Time. This is a limited-use feature, determined by the difficulty setting.