From the manufacturer
Experience a new generation of gentle.
For over 125 years JOHNSON’S mission has been to create the gentlest baby products in the world. Products so mild, they can be used for every age and stage of a baby’s life. That’s our standard of gentle.
JOHNSON'S Baby Powder
JOHNSON'S baby powder gently absorbs excess moisture to keep baby’s skin comfortable, dry, and feeling healthy all day.
With a clean, classic scent, this baby powder formula glides over your baby’s skin and leaves it feeling delicately soft.
- Made with purified talc
- Formulated to minimise the risk of allergies
- Free from dyes, parabens, and phthalates
JOHNSON'S Classics - Great for kids and adults too!
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The baby powder with purified talc is designed to keep baby’s skin dry and soft. | Paediatrician tested to ensure baby safety. | No parabens, phthalates, or dyes. |
What It Takes To Choose Gentle
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High quality ingredientsJOHNSON’S baby product range only includes high quality ingredients which meet our Best for Baby Standards. *Vs pre-Feb 19. Based on global product reformulations | Consumer validationWe always test for ways real consumers use our products to ensure JOHNSON'S baby products meet the expectations and needs of real parents. | Dermatologist-testedJOHNSON'S baby products and ingredients are rigorously evaluated in our 5 step safety and quality process. Paediatrician & Dermatologist tested. | Formulated to be gentleFor 125 years JOHNSON'S mission has been to create the gentlest baby products. Products so mild, they can be used for every age and stage of a baby’s life. |
| JOHNSON'S Baby Bath | JOHNSON'S Baby Shampoo | JOHNSON'S Baby Lotion | JOHNSON'S Baby Oil | JOHNSON'S Baby Powder | |
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| Ideal For | Babies | Babies | Babies | Babies | Babies |
| Highlight Ingredient(s) | Classic JOHNSON'S baby fresh scent | Classic JOHNSON'S baby fresh scent | Classic JOHNSON'S baby fresh scent | Mineral oil | Classic JOHNSON'S baby fresh scent |
| Benefits | Keeps baby's skin soft and clean | Gently cleanses & leaves baby's hair fresh& shiny | Keeps skin healthy, smooth and soft | Soothes & moisturises dry skin | Keeps skin comfortable and dry |
| Suitable for Sensitive Skin | ✓ | ✓ | ✓ | ✓ | ✓ |
| Formulated to minimise the risk of allergies | ✓ | ✓ | ✓ | ✓ | ✓ |
| No parabens, phthalates, sulphates, or dyes | ✓ | ✓ | ✓ | ✓ | ✓ |
