Brighten your smile with Crest 3D White Advanced Charcoal Whitening Toothpaste. This Crest toothpaste removes 90% more surface stains*, protects against future stains, and starts whitening your teeth after 1 brush. The 3D White toothpaste also strengthens your tooth enamel and helps protect teeth against cavities. Leaves your smile with a bright and minty fresh feeling. *Vs. regular toothpaste. From America's #1 Whitening Brand* *P&G calculation based on U.S.