Titles In This Set

Shoe Dog: A Memoir by the Creator of NIKE

Elon Musk: How the Billionaire CEO of SpaceX and Tesla is Shaping our Future 

The Everything Store: Jeff Bezos and the Age of Amazon

Description

Shoe Dog: A Memoir by the Creator of NIKE

In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. 

Elon Musk: How the Billionaire CEO of SpaceX and Tesla is Shaping our Future 

South African born Elon Musk is the renowned entrepreneur and innovator behind PayPal, SpaceX, Tesla, and SolarCity. Musk wants to save our planet; he wants to send citizens into space, to form a colony on Mars; he wants to make money while doing these things; and he wants us all to know about it. 

The Everything Store: Jeff Bezos and the Age of Amazon

Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become ‘the everything store’, offering limitless selection and seductive convenience at disruptively low prices. To achieve that end, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now...

9781471146725    9780753555644    9780552167833