Further Details

Title: Strategy
Condition: New
Subtitle: An International Perspective
EAN: 9781473765856
ISBN: 9781473765856
Publisher: Cengage Learning EMEA
Format: Paperback
Type: Paperback
Release Date: 17/03/2020
Language: English
Country/Region of Manufacture: GB
Item Height: 260mm
Item Length: 195mm
Item Width: 28mm
Item Weight: 1560g
Author: Bob de Wit
Type: Study Guide
Release Year: 2020
Description: The philosophy at the heart of Bob de Wit�s landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of �what is strategy�, the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of the strategy debates encourages the qualities of creativity, flexibility, independence and analytical depth that are needed to become a strategic thinker.

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