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Title: Creative B2B Branding (No, Really) Condition: New Subtitle: Building a Creative Brand in a Business World Author: Scot McKee Format: Hardback ISBN-10: 1906884129 EAN: 9781906884123 ISBN: 9781906884123 Publisher: Goodfellow Publishers Limited Genre: Business & Finance Release Date: 03/29/2010 Description: B2B brand communications have changed little in the last 25 years, until now. This book combines experience, insight, anecdote, observation and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands. Language: English Country/Region of Manufacture: GB Item Height: 234mm Item Length: 156mm Release Year: 2010 Missing Information?
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