Further Details

Title: Using Lacuna Theory to Detect Cultural Differences in American and German Automotive Advertising
Condition: New
Author: Erika Grodzki
Format: Paperback
ISBN-10: 3631393628
EAN: 9783631393628
ISBN: 9783631393628
Publisher: Peter Lang AG
Genre: Business & Finance
Topic: Language & Reference
Release Date: 12/11/2002
Language: English
Country/Region of Manufacture: CH
Item Height: 210mm
Item Length: 148mm
Item Weight: 260g
Book Series: Kulturwissenschaftliche Werbeforschung
Release Year: 2002

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