COORS U.S.A. 1939 EMBOSSED FLORAL POTTERY WHITE MATTE OVER PASTEL GREEN SPECIMAN FOR THE COLORADO STATE FAIR 15mm X 11mm NO CHIPS OR CRACKS WWII ERA AMERICANA
COORSTEK COORS CERAMIC POTTERY 1939 COLORADO STATE FAIR VASE COLLECTOR DECOR VTG



 

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COORS

U.S.A.

1939
EMBOSSED FLORAL POTTERY
WHITE MATTE
OVER PASTEL GREEN
SPECIMAN FOR THE COLORADO STATE FAIR
15mm X 11mm
NO CHIPS OR CRACKS
WWII ERA AMERICANA

 

 

 

 

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FYI 
 

 


 

CoorsTek, Inc. is a privately owned manufacturer of technical ceramics, semiconductor tooling, plastic tubing, medical devices and other industrial products. CoorsTek’s headquarters and primary factories are located in Golden, Colorado, USA, near the foothills west of Denver. The company is owned by a trust of the Coors family. The president and chairman is John K. Coors, a great-grandson of founder and brewing magnate Adolph Coors I.
 
History
Adolph Coors and John Herold
Rhineland-born Adolph Coors (1847–1929) opened the Colorado Glass Works in 1887 to manufacture beer bottles for his brewery, the Adolph Coors Brewing Company, west of Denver. In 1888, the glass works, incorporated as Coors, Binder & Co., was idled by a strike and never re-opened. The Glass Works was leased to German-born John Herold in 1910, who incorporated the Herold China and Pottery Company on the site at 600 Ninth St in Golden. Herold used clay from nearby mines to make dinnerware and heat-resistant porcelain ovenware under the trademark Herold Fireproof China. The now-abandoned clay pits form the western boundary of the Colorado School of Mines (CSM) campus. Adolph Coors became the majority stockholder and was elected to the board of directors of Herold China in 1912. John Herold resigned, and Adolph Coors Company acquired Herold China in 1914. Herold returned in 1914 to manage the plant, but left permanently in 1915. CSM evaluated Fireproof China for industrial applications in 1914, and found it suitable. The company began producing chemical porcelain in 1915 as a result of a World War I embargo on German imports. Adolph Coors’ second son, Herman F. Coors, was named manager in 1916. Herold China was renamed Coors Porcelain Company in 1920, and the trademark “Coors U.S.A.” was first used.

Rosebud china and Prohibition after WW1
After World War I, Coors Porcelain made fine china and cookware bearing the trademarks Rosebud, Glencoe Thermo-Porcelain, Coorado, Mello-Tone and others. During Prohibition, the ceramic business was largely what kept the parent company afloat. The original factory site at 600 Ninth St in Golden was the only Coors Porcelain facility until the 1970s, and remained the company headquarters until a new facility was built northeast of Golden in the early 1990s. The 440,000 sq ft (41,000 m2) Ninth St plant consists of several adjoining buildings that occupy four square blocks, and is still CoorsTek’s largest manufacturing site. Herman Coors managed the company in the early days. Herman’s younger brother, Grover C. Coors, began the fledgling company’s foray into ceramic technology by inventing a tool for forming spark plug insulation in 1919. Herman left in 1925 to start the H.F. Coors China Company, a manufacturer of dishes for restaurants and institutional use, in Inglewood, CA. The H.F. Coors Pottery's trademarks include Coorsite, Alox and Chefsware.

Ceramic technology and company growth after WW2
The company gradually diversified its lines of technical ceramics before and especially after World War II. Coors greatly expanded its product lines, reduced scrap and accelerated production with the aid of cold isostatic pressing in the 1940s, tape casting and hot isostatic pressing in the 1950s, and multilayer ceramic capacitors in the 1960s. High-alumina (85 to 99.9% Al2O3) ceramics replaced porcelain in many thermomechanical, electrical and chemical applications. Coors engineers Vlad Wolkodoff and Bob Weaver invented fully dense, glass-free 99.5+% Al2O3 ceramics in 1964, useful for many applications where porcelain is deficient. Growth in the 1970s enabled Coors to build an electronic ceramics plant east of Golden in 1970, and its first facility outside of Golden, an electronic substrate plant in Grand Junction, CO, in 1975. Coors made its first purchase of a competitor when it bought Wilbanks International Inc. (originally Far West Industrial Ceramics) of Hillsboro, OR, in 1973. Another competitor, Alumina Ceramics Inc. of Benton, AR, was acquired in 1976. Coors began making silicon carbide, silicon nitride, spinel, zirconia and several other ceramic products by the mid-1980s.
 
The Joe Coors era
Joseph “Joe” Coors, Sr. (1917–2003), third son of Adolph II, joined Porcelain in 1940. He was promoted to president in 1957, and became a member of the board of directors and an executive of Adolph Coors Company as well. Joe was named an Honorary Member of the American Ceramic Society in 1985.

Coors Porcelain becomes Coors Ceramics
Coors Porcelain was renamed Coors Ceramics Company in 1986, shortly after Joseph Coors, Jr. (1942- ), succeeded R. Derald Whiting as president. At that point, porcelain was only a small part of the 12-plant, 2200-employee company's output. High-alumina ceramics were and still are the company's bread and butter. Joe Jr., a mathematician and quality engineer, had been at Wilbanks 1973-84 and was its president 1980-84, and the vice-president for quality at Coors Porcelain 1984-5 prior to his promotion.

 

 

 



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