New7Wonders of the World (2000–2007) was a campaign started in 2000 to choose Wonders of the World from a selection of 200 existing monuments.^[1] The popularity poll was led by Canadian-Swiss Bernard Weber and organized by the New7Wonders Foundation based in Zurich, Switzerland, with winners announced on 7 July 2007 in Lisbon.^[2][3]

The New7Wonders Foundation claimed that more than 100 million votes were cast through the Internet or by telephone. Voting via the Internet was limited to one vote for seven monuments per person/identity, but multiple voting was possible through telephone.^[4] Hence the poll was considered unscientific.^[5] According to John Zogby, founder and current President/CEO of the Utica, New York-based polling organization Zogby International, New7Wonders Foundation drove "the largest poll on record".^[6][5] After supporting the New7Wonders Foundation at the beginning of the campaign by providing advice on nominee selection, the United Nations Educational, Scientific, and Cultural Organization (UNESCO), by its bylaws having to record all and give equal status to world heritage sites, distanced itself from the undertaking in 2001 and again in 2007.^[7][8]