A superb and rare photo of the Plymouth
Fury Salon of 1976.
Plymouth
(founded 1928 - dissolved 2001) was a marque of automobile based in the United
States, marketed by the Chrysler Corporation and DaimlerChrysler. The Plymouth automobile was
introduced on July 7, 1928.
It was the Chrysler Corporation's first entry in the low-priced field, which at
the time was dominated by Chevrolet and Ford. Plymouths were actually priced a
little higher than the competition, but they offered standard features such as
external expanding hydraulic brakes that the competition did not provide.
Plymouths were originally sold exclusively through Chrysler dealerships. The
logo featured a rear view of the Mayflower ship which landed at Plymouth Rock.
However, the Plymouth
brand name came from Plymouth Binder Twine, chosen by Joe Frazer for its
popularity among farmers. The origins of the first Plymouth can be traced back to the Maxwell
automobile. When Walter P. Chrysler took over control of the trouble-ridden
Maxwell-Chalmers car company in the early 1920s, he inherited the Maxwell as
part of the package. After he used the company's facilities to help create and
launch the Chrysler car in 1924, he decided to create a lower-priced companion
car. So for 1926 the Maxwell was reworked and re-badged as the low-end Chrysler
"52" model. In 1928, the "52" was once again redesigned to
create the Chrysler-Plymouth Model Q. The "Chrysler" portion of the
nameplate was dropped with the introduction of the Plymouth Model U in 1929.
While the original purpose of the Plymouth
was simply to cover a lower-end marketing niche, during the Great Depression of
the 1930s the car would help significantly in ensuring the survival of the
Chrysler Corporation in a decade when many other car companies failed.
Beginning in 1930, Plymouths were sold by all three Chrysler divisions
(Chrysler, DeSoto, and Dodge). Plymouth
sales were a bright spot during this dismal automotive period, and by 1931 Plymouth rose to the
number three spot among all cars. In 1939 Plymouth
produced 417,528 vehicles, of which 5,967 were roadsters, or two-door
convertibles with rumble seats. The 1939 Roadster was prominently featured at
Chrysler's exhibit at the 1939 World's Fair, advertised as the first
mass-production convertible with a power folding top. It featured a 201-cubic-inch,
82 horsepower (61 kW) version of the Chrysler Flathead Six engine.
For much of its life, Plymouth
was one of the top selling American automobile brands, along with Chevrolet and
Ford ("the low-priced three"). Plymouth
even surpassed Ford for a time in the 1940s as the second most popular make of
automobiles in the U.S.
Through 1956, Plymouth
vehicles were known for their durability, affordability and engineering. In
1957, Chrysler's Forward Look styling theme produced cars with much more
advanced styling than Chevrolet or Ford, although Plymouth's reputation would
ultimately suffer as the cars were prone to rust and sloppy assembly. Because
of its new "Forward Look" styling, however, 1957 total production
soared to 726,009, about 200,000 more than 1956, and the largest output yet for
Plymouth. The
marque also introduced its limited production Fury line in 1956, and it too
benefited from the crisp Forward Look designs.
This is a very nice and very rare photo that reflects a wonderful era of
Plymouth ‘s automotive
history in a wonderful way. This is your
rare chance to own this photo, therefore it is printed in a nice large
format of ca. 8" x 11" (ca. 20 x 27 cm). It makes it perfectly suitable for framing.
Shipping costs will only be $ 7.00 regardless of how many photos you
buy. For 5 or more photos, shipping is free!
(Note: A. Herl, Inc. does not appear on
photo, for ebay purposes only)
No copyright
expressed or implied. Sold as collectable item only. We are clearing out our
archives that we have gathered from various sources.
All items always sent well
protected in PVC clear files and board backed
envelopes.
We have
photographs that came from professional collections and/or were bought from the
original photographer or press studio! They are all of professional and
excellent quality.
After many decades
of professionally collecting photographs and posters we are clearing out our
archives. They make the perfect gift and are perfectly suited for framing. They
will look gorgeous unframed and will be a true asset nicely framed with a
border. They are a gorgeous and great asset in every home, workshop, workplace,
restaurant, bar or club!
First come -
first served. And you can always contact us for your requests. Please ask any
questions before the auction ends.