Built to Sell : Creating a Business That Can Thrive Without You, Paperback by Warrillow, John; Burlingham, Bo (FRW), ISBN 1591845823, ISBN-13 9781591845829, Brand New, Free shipping in the US

A business parable about how to build a start-up that can operate independently from its creator introduces the fictional character of small business owner Alex, who when he is unable to sell his advertising agency learns from an entrepreneurial friend three defining criteria of a sell-ready company. 15,000 first printing.