Max Factor Masterpiece Max Mascara offers lash lifting volume for a sophisticated, eye-opening effect. This high-impact volatising mascara thickens lashes by up to 4 times for a vivid look.

The unique brush structure features bristles with micro-channels that hold more mascara and coat each lash, creating high volume whilst still delivering super definition. The innovative IFX wand separates lashes for an instant eye opening effect. The volume-boosting formula delivers bold and thick lashes that are smudge-proof and touch-proof for all day confidence. Just one swipe creates dramatically volumised lashes with a sleek and precise finish. Perfect for a chic everyday look.

The Max Factor False Lash Effect Mascara creates show-stopping lashes in one application!  Available in Black, the chunky brush with 50% more bristles, doubles the volume of your eyelashes, coating each lash from root to tip.  The patented 'Liquid Lash' formula creates never-ending volume and a simply glamorous look.


Make-up Artist Tips: To apply to top lashes, work the mascara wand from side-to-side and root to tip. Then, look upwards to apply to lower lashes. Use the ball tip of the wand to coat each lash for a defined look. Allow to dry before applying a second coat to upper lashes. Never pump your mascara wand in and out of the tube—the trapped air will dry it out.