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Mr. and Mrs. Consumer: Which do you want . . .

FAIR TRADE

PHONY BARGAINS?

This 24 page pamphlet, published by the National Association of Retail Druggists, John W. Dargavel, Secretary, gives "A heart-to-heart talk with the American People" about Fair Trade and Consumer Protection Laws.

It talks about The Ingersoll Dollar Watch, and how some retailers started selling them below cost, as a Loss Leader to attract more customers.

Sections include:
-How Bargain-Baiters Operate

-Why You No Longer Can Get A Dollar Watch

-Fair Trade Laws Protect the Consumer

-A Service Man's Experience With Cut-Throat Competition

-Fair Trade Manufacturers Can't Afford to Over-Price

-Fair Trade Protects Quality of Merchandise

-Price-Cutting Encourages Switching Brands

-Large Volume Doesn't Mean Lower Prices

-Fair Trade has Stood The Test in 45 States

-What the Courts Have Said About Fair Trade

Booklet has 24 ypages, and measures approximately 4 x 6 inches.

Please view the images, as they are part of the description.

This booklet is from a previous collection, and shows normal wear and tear for its age; as such, it may contain peeling, rips, tears, creases and writing/marks. We try to highlight any obvious flaws; please view the photos, including the zoom feature, to gauge the condition of this item, as these images are part of the description. Please ask any questions prior to bidding.

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