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MORE INFO ON WORLD:

World Industries is a skateboarding company that offers skateboarding products, accessories and clothing. The company was founded by Steve Rocco in 1987. In 1988, Rocco was joined by skater, Rodney Mullen, and then Mike Vallely in 1989. As of 2014, World Industries operates under GVS America, a subsidiary of INA Sports Inc. & FGL Sports Ltd.[1] The company also makes and sells longboards.
History
Blind

In late-1989, Mark Gonzales approached Rocco with the desire to be involved in his own company. Gonzales was riding for Vision, which was the largest skateboard company at the time. Gonzales and Rocco decided to name the company Blind, in contrast to Gonzales' former sponsor. Jason Lee, who was, at the time, a World Industries team member, assisted with the development of the brand.[2]
Plan B

In 1991, wanting to break from H-Street, co-founder Mike Ternasky formed the company Plan B with an exclusive production and distribution alliance with World Industries. In the deal, Plan B marketed itself from San Diego while World Industries did the rest, paying a royalty fee to Plan B.[citation needed]} Mike Ternasky was able to convince perennial freestyle world champion[citation needed] Rodney Mullen to switch to street skating thus becoming a member of the Plan B team.[citation needed]

In September 1993, Rick Howard defected with seven other riders from the fold of World Industries and started Girl. Mike Ternasky was killed in a car accident in 1994.[citation needed] Plan B and World Industries parted ways in 1997, and was run by Danny Way and Colin McKay, closing its doors shortly thereafter in 1998. In March 2005, Plan B was resurrected by team member and part-owner, Danny Way.