Roz Jennings trained in fashion at Newcastle Polytechnic (now the University of Northumbria). She graduated in the 1970s.

After graduating Roz launched her own fashion label “ROZ”, and sold her original designs through independent fashion boutiques of the day including Elle in Newcastle and Meander in Durham.

After moving to London, Roz worked as a fashion illustrator at Rowes of Bond St, and, most notably, Laura Ashley in Sloane Street.

Roz’s original illustrations for Laura Ashley exude the 'Dudu look' or ‘Biba look’ associated with the London fashion brand Biba and supermodel Twiggy. In 2008 Laura Ashley Home Store produced a fashion illustrations calendar featuring nine of Roz's original drawings - "Ask Art"