A charming and original two-page extract from the famous Gazette Du Bon Ton magazine (see below) published in July 1924. 

The title of this article is "Confidences d'une Crinoline " or Confidences of a Crinoline Dress, embellished with text and pochoir illustrations by Jaqueline Jacques-Duché - see below

Many of the famous Art-Deco artists of the day contributed illustrations to the magazine which were printed by using the hand-applied, color pochoir technique . 

Good condition. Two pages, four sides with central fold as published. Binding holes to the fold - see scan. Page size 10 x 7.5 inches

See more of these in Seller's Other Items which can be combined for mailing at no extra cost

Gazette du Bon Ton

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Cover of a 1920 edition of La Gazette du bon ton.

The Gazette du Bon Ton was a small but influential fashion magazine published in France from 1912 to 1925.[1][2] Founded by Lucien Vogel, the short-lived publication reflected the latest developments in fashion, lifestyle and beauty during a period of revolutionary change in art and society.[1] Distributed by Condé Nast, the magazine was issued as the Gazette du Bon Genre in the USA.[3] Both titles roughly translate as "Journal of Good Taste"[4] or "Journal of Good Style."[3]

The magazine strove to present an elitist image to distinguish itself from larger, mainstream competitors like Vogue and Harper's Bazaar in America and FeminaLes Modes and L'Art et la Mode in France.[5] It was available only to subscribers and was priced at a steep 100 francs per year, or $425.61 in today's money.[6]The magazine, published on fine paper,[2] signed exclusive contracts with seven of Paris' top couture houses – CheruitDoeuilletDoucetPaquinPoiretRedfern, and Worth – to reproduce in luscious pochoir the designers' latest creations.[6] After World War I, a select group of other design firms were added to the magazine's repertoire, including the houses of Beer, LanvinPatou and Martial & Armand. However, the editors' choice of designers was arbitrary, and a number of the era's most prominent couturiers never contributed to the pages of the Gazette du Bon Ton, among them Chanel and Lucile. The magazine's title was derived from the French concept of bon ton, or timeless good taste and refinement.[4]

The Gazette du Bon Ton aimed to establish fashion as an art alongside painting, sculpture and drawing. According to the magazine's first editorial: "The clothing of a woman is a pleasure for the eye that cannot be judged inferior to the other arts."[4]

To elevate the Gazette's literary status, the publication featured essays on fashion by established writers from other fields, including novelist Marcel Astruc, playwright Henri de Regnier, decorator Claude Roger-Marx, and art historian Jean-Louis Vaudoyer.[6] Their contributions ranged in tone from irreverent to ironic and mocking.[6]

George Barbier illustration of a Jeanne Paquin gown, published in the March 1914 Gazette

The centerpiece of the Gazette was its fashion illustrations.[7] Each issue featured ten full-page fashion plates (seven depicting couture designs and three inspired by couture but designed solely by the illustrators)[7] printed with the color pochoir technique.

It employed many of the most famous Art Deco artists and illustrators of the day, including Etienne DrianGeorges BarbierErté (Romain de Tirtoff), Paul IribePierre BrissaudAndré Edouard MartyThayaht (Ernesto Michahelles), Georges LepapeEdouard Garcia BenitoSoeurs David (David Sisters), Pierre MourgueRobert BonfilsBernard Boutet de MonvelMaurice Leroy, and Zyg Brunner. These artists, rather than simply drawing models in outfits, depicted them in various dramatic and narrative situations.


Jacqueline Duché , born Jacqueline Cranney onin Paris and died onin Paris , is a woman of letters and an illustrator of children's stories.

Jacqueline Duche
Birth
Death
View and edit data on Wikidata(at age 80) 
ParisView and edit data on Wikidata
Nationality
Activities

Biography

Jacqueline Cranney married in 1914 Jacques Duché 1889-1923. Jacqueline's mother, Marie-Jeanne Franceschi 1864-1944 was a sculptor [1] , daughter of sculptor Jules Franceschi 1825-1893, granddaughter of Emma Fleury , actress at the Comédie Française, herself daughter of landscape painter François Antoine Léon Fleury , l804-1858 and granddaughter of Antoine-Claude Fleury (1743-1822). Jacqueline Duché's uncle was also sculptor Paul Franceschi 1828-1894. [ archive ] [ archive ]

Predisposed therefore to the visual arts, Jacqueline Duché was also a woman of letters, allied to the grandfather of her husband Jean-Baptiste Duché 1813-1878, father, in second marriage, of Lucie Duché 1858-1942, wife of the famous publisher, Gaston Gallimard .

Best known as an illustrator, she notably illustrated the first editions of the Boscher method , a famous reading method now published by Belin . Jacqueline Duché is also a novelist. Most of his works are illustrated by him. As a decorator, we owe her the Women, Child, Family pavilion at the 1937 World's Fair as well as the first class children's playroom on the Normandy liner .

The eldest son of Jacques and Jacqueline, Bertrand Duché 1915-1992, married the grand-niece of the press magnate Henry Poidatz , Françoise Poidatz, cousin of Germaine Mornand née Poidatz. Their second son, Doctor Didier Duché 1916-2010 , was a child psychiatrist. [ archive ]

The sisters of Jacqueline Duché, Hélène Cranney1899-1995 married in 1920 with Pierre-René Roland-Marcel 1883-1939 and Anne Cranney 1890-1967 married with René Hachette 1886-1940, their daughter, Claude Hachette 1911-1993, s Married in 1931 to Elzevier Masson 's grandson , Georges Masson, publisher, whose mother was the daughter of the painter Jean-Léon Gérôme .

Patient with Alzheimer's disease [ref. needed] , she died in 1973.

Work
As author
  • Four-leaf clover illustrated by Jacqueline L. Gaillard, 1955
  • Larks, Break Your Nets , 1960
As an author and illustrator
  • Old proverbs for your good health , twelve compositions by Jacqueline Duché, Laboratoires Lescène, 1933 [ 1 ]
  • Bauble and its Giants , 1937
  • Bigoudi-Bigouda , 1937
  • Mrs. Flan's Apprentices , 1937
  • Story of the Little Pink Angel , 1943
  • The Blond Ghosts of Soudrac , 1946
  • Outdoor Alphabet , 1946
  • Under the squall , serialized in Lisette , from No. 27  ,, at number 37  ,
  • The Mysterious Trio of Mont-Plaintif Lisette No. 54  , 1948
  • Two Rubies in the Shadow , 1955
  • Six in a Turret , 1956
  • Eve and Shepherdess , 1957
  • Nasturtium and her Scot , 1957
  • Zoe the Pretentious , printed in 1997
As an illustrator
  • Story of Princess Isée by Pierre Mornand , 1918
  • Two months vacation by Jeanne Suzanne, 1924
  • The Last Love of Madame de Marlborough by Pierre Mornand 1924
  • The forest house by Denise Aubert, 1924
  • The children of the pink house by M. Diderot, 1928
  • The misfortunes of Berlicoquet by G. de la Baume, 1928
  • The marvelous apple tree by G. de la Baume, 1929
  • The Handsome Picoulette Rooster by G. de la Baume, 1929
  • Story of the Poussin Chaussé by Simonne Ratel , 1932
  • Miss Mimi in Paris by H. Lauvernière, 1932
  • Miss Mimi on a trip by H. Lauvernière, 1932
  • Fauvette and her brothers by Ch. Ab Der Halden and M. Lavaut, 1933
  • Miss Tarlatan in America by Simonne Ratel , 1933
  • Miss Tarlatane in the land of cinema by Simonne Ratel , 1934
  • Burnet and Mafouinette by M. Vigneron, 1934
  • Gais refrains du pays de France by Germaine Weill, 1934
  • Rounds Songs and Carols by E. Soubeyran, 1935
  • Last Paris by Henri Didier, 1935
  • The Wettermännlein by Henri Didier, 1935
  • A little girl fallen from the moon by Berthe Bernage, 1937
  • Sweet poppy ladies! by Germaine Weill and Germaine Just, 1938
  • The House with Closed Eyes by Denyse Renaud, 1935
  • Wooden leg by Thérèse Le Caisne, 1945
  • See how people dance all over Europe. By Edmee Arma. Ed. Henry Lemoine et Cie, Paris-Brussels. 1946.
  • Boscher Method or The Day of the Little Ones by M. and V. Boscher and J. Chapron, teachers, 1947
  • Story of a Nutcracker by Alexandre Dumas , Librairie Gedalge, 1948
  • Sur le qui-vive , by Maria de Crisenoy , serialized in Lisette , from January 1 ( no 1  ) to13  )
  • The Lily House by Delly, 1954
  • My Grandmother's Golden Tales by Charles-Robert Dumas