WHITER SMILE: Reveal an instantly* whiter smile when you brush with White Glo Purple Teeth Whitening Toothpaste

COLOUR-CORRECTING TECHNOLOGY. This purple toothpaste is clinically proven to instantly* correct yellow tones.
Inspired by purple shampoos that use the science of colour where purple immediately cancels out yellow

REMOVES SURFACE STAINS: This instant teeth whitener* toothpaste comes with a clinically proven efficacy to remove up to 100% of surface stains caused by food and drink**
ENAMEL SAFE: The colour corrector toothpaste for daily whitening is safe for your enamel