This is a rare four-page advertising herald (flyer) promoting the return engagement of the National Company of the groundbreaking GEROME RAGNI, JAMES RADO and GALT MacDERMOT American Tribal Love-Rock Musical "HAIR" at the Birmingham Theatre in Birmingham, England beginning March 16th, 1971. (The production originally opened October 29th, 1967 at New York's Joseph Papp Public Theatre and ran for 49 performances. An overwhelming demand for tickets resulted in a move December 22nd, 1967 to the Cheetah Theatre, a former discotheque on Broadway at 53rd Street, where it ran for an additional 45 performances. The production later opened April 29th, 1968 at the Biltmore Theatre in New York City and ran for 1750 performances. The London production opened September 27th, 1968 and surpassed the Broadway run with 1998 performances. This National Tour spawned from the London engagement.) Among the cast of the United Kingdom National Tour were JOAN ARMATRADING (in her first professional stage role), PAUL NICHOLAS and RICHARD O'BRIEN (creator of "The Rocky Horror Show") ..... Historical Background: "HAIR" is a rock musical which was the product of the hippie counter-culture and sexual revolution of the 1960's. Several of its songs became anthems of the anti–Vietnam War peace movement. The musical's profanity, its depiction of the use of illegal drugs, its treatment of sexuality, its irreverence for the American flag, and its nude scene caused much controversy and as a result initially made it difficult to find a home in a Broadway theatre. The show broke new ground in musical theatre by defining the genre of the "rock musical" and utilizing a racially-integrated cast. Hair was conceived by actors JAMES RADO and GEROME RAGNI (both members of the Original Broadway and Aquarius Theater Casts). The two actors met in 1964, when they acted together in the Off-Broadway play Hang Down Your Head and Die, and they began writing Hair together in early 1965. The main characters of Claude and Berger were autobiographical, Rado's Claude being the pensive romantic and Ragni's Berger the extrovert. Their close relationship, sometimes volatile, is symbolized in the show by the well known ballad "Easy to be Hard". In addition to the two authors, the Original Broadway Cast included a young DIANE KEATON and MELBA MOORE. Other prominent actors and singers who have appeared in productions throughout the U.S. and abroad include JILL O'HARA, TIM CURRY (London), MEAT LOAF, ELAINE PAIGE (London), JOE MANTEGNA, PAUL JABARA, BEN VEREEN, KEITH CARRADINE, TED NEELEY, JOBRIATH, JOAN ARMATRADING (United Kingdom Tour), JENNIFER WARREN, DAVID PATRICK KELLY, PHILIP MICHAEL THOMAS, DONNA SUMMER, ANDRE DeSHIELDS, PAUL NICHOLAS (London), RICHARD O'BRIEN (creator of "The Rocky Horror Show"), SHARON REDD and REG LIVERMORE. (Reprinted in part from Wikipedia.) The recent Broadway revival which opened March 31st, 2009 at the Al Hirschfeld Theatre received the Tony Award for "Best Revival of a Musical" ..... LONDON CREDITS: Music by GALT MacDERMOT ("Hair", "Two Gentlemen of Verona", "Dude", "Via Galactica", "The Human Comedy"); Book and Lyrics by GEROME RAGNI and JAMES RADO; Sets designed by ROBIN WAGNER; Costumes designed by NANCY POTTS; Choreographed by JULIE ARENAL; Directed by TOM O'HORGAN; Produced by ROBERT STIGWOOD by arrangement with MICHAEL BUTLER ..... DETAILS: Advertising handbills (heralds) were distributed or inserted into the playbills of other productions to help generate ticket sales for upcoming shows and events. This four page flyer measures 5 1/2" X 8 1/4" inches (9" X 8 1/4" inches when opened) and includes wonderful graphics on the front, performance dates, excerpts from two reviews and ticket locations on the inside pages and excerpts from a number of reviews, ticket prices and a ticket order form on the backside ..... CONDITION: With the exception of light creasing, this rare herald is in excellent condition and will make a wonderful addition to the collection of any musical theatre aficionado or historian. This item will be carefully packaged in a protective, carded sleeve and backed by stiff cardboard.