Terence Riley [introduction]: EMILIO AMBASZ: ARCHITECTURE AND DESIGN 1973 – 1993.Tokyo: Tokyo Station Gallery, 1993. First edition. Text in English with 15 pages of Japanese to rear. Quarto. Black cloth titled in gilt. Debossed photo illustrated dust jacket. 227 [xlvi] pp. Fully illustrated with color plates and black and white illustrations. Jacket with mild shelfwear, otherwise a fine copy in a nearly fine dust jacket.
9.25 x 12.25-inch hardcover book with 288 pages total fully illustrated with color plates and black and white illustrations. Catalog for the exhibition at the Tokyo Station Gallery in the spring of 1993. Introduction by Terence Riley and commentaries by Tadao Ando, Mario Bellini, Mario Botta, Fumihiko Maki, Alessandro Mendini and Ettore Sottsass.
Includes illustrated case studies of the Fukuoka Prefectural International Hall (Fukuoka, Japan), the Phoenix Museum of History (Arizona), the Leo Castelli (East Hampton, New York), the Nichi Obihiro Department Store (Hokkaido, Japan), Union Station (Kansas City), and many others.
Emilio Ambasz [Argentina, b. 1943] is an architect and designer whose international design and architectural projects have made him a significant contributor to the history of contextualized modernism in 20th-century architecture.
After completing military obligations, Ambasz applied to universities in the United States and (with the recommendation of Williams) entered Princeton University under a Palmer Fellowship to the School of Architecture as a freshman in 1963, placed in the junior-year design studio his first semester, and switched to the first-year graduate program his second semester. He completed his studies as a graduate student, receiving his professional degree (a Master of Fine Arts) in two years, having been waived from the undergraduate curriculum, and joined the faculty in 1966. Appointed as a lecturer, Ambasz was promoted to assistant professor during 1966–69. In 1968 Princeton awarded him the Philip Freneau (Class of 1771, Poet of the Revolution) Preceptorship, established in 1949 as a bicentennial endowment to provide three years of research funds in recognition of scholarship. In addition, he served as a visiting professor at the Hochschule für Gestaltung in Ulm, Germany.
Ambasz drafted the charter for the Institute for Architecture and Urban Studies (IAUS) in New York while on the faculty at Princeton and served as its deputy director, dividing his time initially after joining the Architecture and Design Department of the Museum of Modern Art of New York in mid-1969, where he served as its curator of design from 1970 to 1976. His philosophical manifesto for design as the basis of interdisciplinary discourse was articulated in “Institutions for a PostTechnological Society: The Universitas Project” (1971), a working paper produced under the joint auspices of both the Institute for Architecture and Urban Studies and the Museum of Modern Art, from which several of his published writings were subsequently drawn. Derived in part from the thought of Argentine philosopher Tomas Maldonado, Ambasz’s work postulated the complementary nature of science and design, where the former deals with the given (to reveal order) and the latter seeks to alter the future (to create order).
The Museum of Modern Art’s design collection reflects Ambasz’s vision of dialectic between American high technology and the value-added qualities of European design. In addition, he initiated several milestone exhibitions on architecture and industrial design. “Italy: The New Domestic Landscape” (1972) was not only a comprehensive investigation of the 1960s effect of Italian product design but also an intellectual challenge to design “boundaries.” It included the designed conversion of the objects’ shipping containers into exterior display kiosks that populated the Museum of Modern Art’s Garden Court, effectively extending the exhibition beyond its programmed domain. His exhibit “The Architecture of Luis Barragán” (1974) reintroduced a minimalist modernism at a time when the historicist revivalism of postmodernism was emerging yet emphasized the Mexican architect’s lyrical and symbolic underpinnings. In “The Taxi Project” (1976), Ambasz developed a “performance specification” for urban taxis and, in a manner similar to his “Italy” show, called on industry to respond with prototypes anticipating the “smart cars” of the late 1990s.
In 1976 Ambasz represented the United States in the Venice Biennale, the first of many subsequent international exhibitions of his work. This coincided with the formal opening of his firm, Emilio Ambasz & Associates, and the first of a series of design awards in the program of the journal Progressive Architecture, awarded to his design for the Grand Rapids (Michigan) Art Museum. This building combined adaptive re-use of an existing Beaux Arts building, contextual urban revitalization, and reformation of the building with the intervention of an abstract transparent inclined planar roof, filling the interior of its C shape and creating a major interior public space. At the same time, this building served as a symbolic sign for the museum and an allegorical reference by means of a water cascade over this roof surface.
Ambasz has characterized himself as an inventor. His design work has essentially straddled the boundaries of a “critical” discourse, at all levels of its definition. This embraces the tradition of Le Corbusier’s notion of normative standards and architectural projects as prototypes of larger issues as well as Amancio Williams’s belief that architecture is a creative act, postulating alternative models to the present condition. In a method that combines the rational and the lyrical, and quoting Walter Gropius, “Develop a technique, then give way to intuition,” Ambasz asserts that he does not design with words; instead, he is a maker of images.
Ambasz’s images, moreover, might best be characterized as a fundamental purism characterized by a process of extreme reduction in which the object aspect of the architecture disappears, or at least nearly vanishes, through integration with the landscape. As a basic leitmotif of his work, this idea represents more than merely a philosophical giving back of the land that the building occupies. It is a strategic gesture to address the crisis of the object in mid-1980s design, to do away with the edifice. It becomes the frame from within which to harness the site, as in much of the visual arts of the preceding decades.
Among Ambasz’s works are the Fukuoka Prefectural International Hall (Fukuoka, Japan), a Janus-like building addressing its urban streetfront and embracing an existing park at its rear, which literally ascends the 16-story building, a theme extended in his Phoenix Museum of History (Arizona) and the Myca Cultural and Athletic Center (ShinSanda, Japan). Landscape in-building include the Union Station (Kansas City) and the Nichi Obihiro Department Store (Hokkaido, Japan), where interior spaces become great winter gardens, as if the landscape had developed internally. Building-in-landscape are the Schlumbeger Research Laboratory complex (Austin, Texas), the House for Leo Castelli (East Hampton, New York), the Lucille Halsell Conservatory (San Antonio, Texas), Thermal Gardens (Sirmione, Italy), the Baron Edmond de Rothschild Memorial Museum (Ramat Hanadiv, Israel), and the Barbie Doll Museum (Pasadena, California); in all cases, these are fundamentally underground earth-sheltered structures as well as “marked sites” in which man-made structures emerge from a seemingly continuous landscape.
Projects that emphasize an aformal strategy of change and indeterminacy include the Center for Applied Computer Research (Mexico City, Mexico), the New Orleans Museum of Art (Louisiana), and at an urban scale, the Master Plan for the 1992 Universal Exposition (Seville, Spain), which incorporate floating structures in a parklike setting or themes of evolution grounded in a rigorous armature whose fabric is intended to incorporate variety or actually devolve, such as with the Cooperative of MexicanAmerican Grape Growers (California) or “Pro Memoria” Gardens (Ludenshausen, Germany).
Ambasz’s career includes design in graphics, installations, and products for which he holds a number of patents. His industrial design has involved formulating the process from concept through manufacture: design, detail, patent, tools, and product. Often, there is a mechanical invention fundamental to the concept: the “Vertebra” furniture series (included in the design collections of both the Museum of Modern Art and the Metropolitan Museum of Art) involved a dynamic reconfiguration to adjust to position, further extended in the “Vertair” series, which developed a patented upholstery system that expands and contracts. Ambasz has a wide range of products, from toothbrushes to mechanical pens, including the development of diesel engines as chief design consultant to Cummins Engine since 1980.
In 1989 he was featured in an exhibition, “Emilio Ambasz: Architecture,” at the Museum of Modern Art (which traveled through 1995) and subsequently a one-man show, “Emilio Ambasz: Architecture, Exhibition, Industrial and Graphic Design,” which was designed by Shigeru Ban and traveled from 1989 to 1991. Although his work continues to be published, particularly internationally, his products and graphics are recognized by awards (several have also been accessioned to the Design Collection of the Museum of Modern Art). — Peter C. Papademetriou
Please visit my Ebay store for an excellent and ever-changing selection of rare and out-of-print design books and periodicals covering all aspects of 20th-century visual culture.
I offer shipping discounts for multiple purchases. Please contact me for details.
Payment due within 3 days of purchase.