PRINT: November/December 1990

AMERICA'S GRAPHIC DESIGN MAGAZINE

PRINT THEN, PRINT NOW: THE PAST IS PRESENT

Martin Fox [Vice President and Editor]. PRINT: AMERICA'S GRAPHIC DESIGN MAGAZINE. New York City: RC Publications, Inc., 1990. Original edition [Vol. 44, Number 6: November/December 1990]. A very good magazine with minor shelf wear including rubbing. Interior unmarked and very clean. Out-of-print. Cover by Andrew P. Kner.

9 x 12 perfect-bound magazine with 216 pages of editorial content and advertising. "Print" showcased the best in American Graphic Design. For this goal, the publishers used a wide variety of paper stocks and printing styles for each issue.

Contents

• PRINT THEN, PRINT NOW: THE PAST IS PRESENT
• Introduction
• Advertising Design, Graphic Design and What's the Difference?
• Post-Saturday Evening Post: Magazine Design and its Dis-Contents
• Woman's Place: Two at the Top by Philip B. Meggs
• A Brave New World: Understanding Deconstruction by Chuck Byrne and Martha Witte [8 pages with 24 full-color illustrations including work by Rick Valicenti, Tibor Kalman/M&Co., Paula Scher, Chuck Byrne, Rudy Vanderlans, Michael Mabry and April Greiman]
• USA Today: Learning from Las Vegas
• Why Design Declined at CBS: A Conversation with Lou Dorfsman [6 pages with 6 text illustrations]
• The More Things Change: R/Greenberg Associates [8 pages with 47 color illustrations of their movie title work]
• A Discipline Comes of Age: Clifford Selbert Associates
• Clement Mok: After the Revolution [8 pages with 40 illustrations, most in color]
• Ray Nash: His Students and His Legacy
• Esquire and Its Art Directors: A Survivor's Tale by Steven Heller
• Kirshenbaum & Bond: A Brashyoungupstart Agency
• Print's Student Cover Winners: Where They Are Now
• Reprints/excerpts of vintage Print articles include "Profile of Cipe Pineles" [1956],  "The Bauhaus and Modern Typography" [1960], My Eye: CBS [1959],  "The Designer and the Computer" [1966], "Henry Wolf: Strategic Designer" [1958] and "Papert, Koenig & Lois" [1961] among other articles
• Departments include  "A Cold Eye," "New Developments in Media Techniques and "Visual Commentary"

PRINT (American, June 1940 – December 2017) started out under the auspices of William Rudge and played a significant role in the fine press and typographic movements in the mid- twentieth century. Each issue of this beautifully-designed and printed quarterly magazine stands as an essential reference for the private press and fine printing activity of the period. Print ceased publication in DEcember of 2017.

Please visit my Ebay store  for an excellent and ever-changing selection of rare and out-of-print design books and periodicals covering all aspects of 20th-century visual culture.

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