Tide Ultra OXI Liquid Laundry detergent provides built-in pre-treaters to remove even the toughest stains. Tide Ultra OXI is now more concentrated which means it provides more stain removal and freshness in each load while using less water.* From America's #1 detergent brand,** Tide Ultra OXI transforms your clothes leaving them fresh and clean. Also try our small but powerful Tide PODS laundry pacs. 34 fl oz, 24 loads. *vs. previous formula ** Tide, based on sales